Which Finance brands does AI recommend?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.
- AI responses analysed
- 277,815
- models queried
- 3
- latest snapshot
- 24 Aug
North America
Showing Finance in United States.
Brands AI names when someone asks about fintech platforms and payment processing.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How Finance mentions are split in United States.
- Square8.0% share of voice, 8 mentions
- PayPal7.0% share of voice, 7 mentions
- Stripe7.0% share of voice, 7 mentions
- Adyen4.0% share of voice, 4 mentions
- Braintree4.0% share of voice, 4 mentions
- Other brands70.0% share of voice, 70 mentions
Out of 100 verified brand mentions in this snapshot.
Industry leader
Square
Finance · United States
Share of voice
8.0%
Mentions
8
vs previous
no change
38% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- Square4 mentions
- PayPal3 mentions
- Stripe3 mentions
Gemini
- Chime3 mentions
- PayPal3 mentions
- Robinhood3 mentions
Claude
No data in this snapshot
Top 5 trend
Share of voice across the weekly snapshots.
View the series as a table
| Brand | 16 Mar | 23 Mar | 30 Mar | 6 Apr | 13 Apr | 27 Apr | 11 May | 25 May | 1 Jun | 8 Jun | 15 Jun | 22 Jun | 29 Jun | 6 Jul | 13 Jul | 20 Jul | 27 Jul | 3 Aug | 10 Aug | 17 Aug | 24 Aug |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Square | 8.6% | 9.2% | 9.3% | 8.9% | 6.2% | 6.3% | 9.3% | 5.9% | 5.7% | 6.6% | 7.7% | 8.0% | 3.6% | 8.4% | 9.8% | 7.1% | 9.5% | 5.6% | 7.4% | 8.0% | 8.0% |
| PayPal | 9.2% | 9.8% | 9.6% | 9.7% | 6.6% | 4.7% | 9.3% | 7.6% | 6.8% | 6.6% | 4.2% | 6.5% | 4.4% | 7.7% | 8.3% | 7.1% | 7.9% | 2.8% | 6.6% | 6.9% | 7.0% |
| Stripe | 8.3% | 9.2% | 9.1% | 8.6% | 5.0% | 6.3% | 7.2% | 8.4% | 4.5% | 9.5% | 9.2% | 10.0% | 4.4% | 10.1% | 9.8% | 10.7% | 9.5% | 5.0% | 8.1% | 6.9% | 7.0% |
| Adyen | 3.1% | 1.9% | 1.8% | 3.2% | 2.5% | 3.1% | 6.2% | 3.4% | 4.5% | 2.9% | 2.8% | 3.1% | 1.8% | 3.7% | 3.0% | 3.6% | 4.7% | 2.2% | 3.1% | 1.7% | 4.0% |
| Braintree | 2.3% | no scan | no scan | no scan | 2.1% | 3.1% | 4.1% | 3.4% | 4.5% | 3.6% | 2.8% | 3.4% | 1.8% | 4.0% | 3.0% | 4.5% | 4.0% | 2.2% | 3.1% | 3.4% | 4.0% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 8.0% | 8 | 38% | no change | |
| 2 | 7.0% | 7 | 43% | no change | |
| 3 | 7.0% | 7 | 43% | no change | |
| 4 | 4.0% | 4 | 50% | no data | |
| 5 | 4.0% | 4 | 50% | no data |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
Your brand missing from Finance, or slipping?
Run a free audit and see what AI finds when someone asks about your category.
Run your free auditWho moved
Movements between the last two snapshots in United States, across every published industry.
Biggest risers
- Reynolds & ReynoldsAutomotive · rank 2 → 1+1
- EpicHealthcare · rank 2 → 1+1
- SlackSaaS · rank 5 → 4+1
- CDK GlobalAutomotive · rank 3 → 2+1
- BigCommerceE-commerce · rank 3 → 2+1
Biggest fallers
- CDKAutomotive · rank 1 → 3-2
- AsanaSaaS · rank 3 → 5-2
- SalesforceSaaS · rank 2 → 3-1
- HubSpotSaaS · rank 1 → 2-1
- AthenahealthHealthcare · rank 1 → 2-1
How these numbers are built: methodology