Part of GEO Suite
Schema Validator
Let AI read your site without errors
What are LLMs and why do they matter for your business?
LLM stands for Large Language Model. These are the artificial intelligence systems behind tools like ChatGPT, Google Gemini, Claude, and Perplexity. They work by processing enormous amounts of text to learn human language patterns, which enables them to answer questions, generate content, and hold natural conversations.
When a user asks ChatGPT "what's the best project management tool?" or asks Perplexity "which laptop should I buy for graphic design?", the LLM analyzes everything it learned from the web and selects the sources it considers most trustworthy to build its response. If your brand, product, or website doesn't have the right signals, the model simply won't include you in that answer, and your competition will take that spot.
Google AI Overviews is Google's version of this technology: instead of showing just a list of links, it now generates a direct AI-powered answer at the top of search results. This means the first result many users see is no longer a link to your site, but an AI-generated response that may or may not mention you.
In short: LLMs are the new intermediaries between your business and your potential customers. More and more people use these tools to research, compare, and decide what to buy. AuraMetrics helps you ensure that when AI answers questions about your industry, your brand is part of the answer.
What it does
Schema Validator extracts and validates all structured data (Schema.org) from your site. Poorly implemented Schema is worse than none: it can confuse LLMs and make them discard your page. It validates JSON-LD, Microdata, and RDFa against official specifications. Detects errors invisible in manual testing, identifies missing schemas for your content type, and generates ready-to-copy code. Google updates structured data requirements several times yearly. Schema Validator ensures your implementation aligns with current standards.
Why it matters
Google, OpenAI, and other AI provider algorithms constantly update. What worked months ago may not work today. This module gives you visibility on your current state and a clear path to improve. Brands that don't proactively monitor and optimize lose positions to competitors who do. In the AI ecosystem, the advantage goes to those who adapt first.
How it works
The module analyzes your page or entered data and runs a complete analysis using GPT-4o. It evaluates multiple dimensions specific to Schema Validator and generates a detailed report with scores, detected issues, and a prioritized action plan. Each analysis runs against the most current criteria from Google and major LLMs, ensuring recommendations are relevant to the current AI ecosystem state.
Metrics you get
Recommended use cases
Frequently asked questions
How often should I use this module?
We recommend at least monthly, or after major updates from Google, OpenAI, or other AI providers. Also after significant changes to your site.
Does it work for any site type?
Yes. Analysis adapts to detected site and content type. Works for e-commerce, blogs, corporate sites, SaaS, and more.
Do I need technical knowledge to use results?
No. Reports are designed to be understood by business people. Recommendations include clear explanations and concrete steps.
Can I analyze competitor sites?
Yes. Yes. Each domain gets 3 free competitor analyses per month. Activate competitor mode in the module, select your own domain, and analyze the competitor URL.
How does it relate to GEO?
GEO is the discipline of optimizing for AI engines. This module is a key tool within that strategy, focused on the specific area of Schema Validator.
Do recommendations update with Google changes?
Yes. Analysis uses the latest criteria from Google and major LLMs. Each run evaluates against current standards.
Can I share the report with my team?
Yes. Reports are shown directly in your dashboard. You can copy the data and recommendations to share with your team.
How do constant LLM updates affect this?
Each GPT, Gemini, or Claude update can change which factors they prioritize. This module lets you re-evaluate after each update to ensure your site stays optimized.