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AI Visibility Benchmark

Which Automotive brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
277,815
models queried
3
latest snapshot
31 Aug

North America8 of 20 markets have data for Automotive

Showing Automotive in United States.

Brands AI names when someone asks about dealer management systems.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 31 August 202618 AI responses analysed99 verified mentions

Share of voice

How Automotive mentions are split in United States.

  • Reynolds & Reynolds12.1% share of voice, 12 mentions
  • CDK10.1% share of voice, 10 mentions
  • CDK Global8.1% share of voice, 8 mentions
  • ChargePoint4.0% share of voice, 4 mentions
  • Cox Automotive4.0% share of voice, 4 mentions
  • Other brands61.6% share of voice, 61 mentions

Out of 99 verified brand mentions in this snapshot.

Industry leader

Reynolds & Reynolds

Automotive · United States

Share of voice

12.1%

Mentions

12

vs previous

no change

8% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Reynolds & Reynolds4 mentions
  2. CDK3 mentions
  3. CDK Global3 mentions

Gemini

  1. Reynolds & Reynolds5 mentions
  2. CDK4 mentions

Claude

  1. CDK3 mentions
  2. CDK Global3 mentions
  3. Reynolds & Reynolds3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand16 Mar23 Mar30 Mar6 Apr13 Apr27 Apr11 May25 May1 Jun8 Jun15 Jun22 Jun29 Jun6 Jul13 Jul20 Jul27 Jul3 Aug10 Aug17 Aug24 Aug31 Aug
Reynolds & Reynolds6.7%7.0%7.0%6.6%15.6%20.0%11.4%11.4%15.8%12.5%23.3%9.6%12.4%11.1%9.9%21.4%15.9%8.8%13.8%12.3%16.7%12.1%
CDKno scanno scanno scanno scanno scanno scanno scanno scanno scanno scanno scan10.0%12.4%6.6%no scanno scanno scan9.6%6.6%12.3%10.5%10.1%
CDK Global11.2%12.2%10.8%10.8%16.5%11.4%11.4%14.3%14.0%12.5%15.1%9.6%14.1%11.1%9.9%11.4%8.7%8.8%10.5%11.0%11.4%8.1%
ChargePoint2.3%3.3%3.3%3.6%3.7%no scanno scanno scanno scanno scanno scan3.0%no scanno scanno scan4.3%2.1%no scanno scanno scanno scan4.0%
Cox Automotive2.7%2.8%2.5%2.9%5.5%no scanno scanno scan7.0%9.2%5.5%2.6%7.4%4.0%5.4%no scan3.6%5.6%5.0%no scan6.1%4.0%

Full ranking

Top 1018 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
112.1%no change
210.1%up 1
38.1%down 1
44.0%new
5Cox Automotive4.0%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in United States, across every published industry.

Biggest risers

  1. AsanaSaaS · rank 5 → 2+3
  2. SalesforceSaaS · rank 3 → 1+2
  3. Amazon SageMakerAI & ML · rank 2 → 1+1
  4. Vertex AIAI & ML · rank 3 → 2+1
  5. SEMrushAgencies · rank 2 → 1+1

Biggest fallers

  1. HubSpotSaaS · rank 2 → 3-1
  2. AthenahealthHealthcare · rank 2 → 3-1
  3. BigCommerceE-commerce · rank 2 → 3-1
  4. CDK GlobalAutomotive · rank 2 → 3-1

How these numbers are built: methodology