Which SaaS brands does AI recommend?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.
- AI responses analysed
- 277,815
- models queried
- 3
- latest snapshot
- 24 Aug
North America
Showing SaaS in United States.
Brands AI names when someone asks about SaaS platforms and tools to run a business.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How SaaS mentions are split in United States.
- QuickBooks7.6% share of voice, 19 mentions
- HubSpot6.4% share of voice, 16 mentions
- Salesforce6.4% share of voice, 16 mentions
- Slack5.6% share of voice, 14 mentions
- Asana4.4% share of voice, 11 mentions
- Other brands69.5% share of voice, 173 mentions
Out of 249 verified brand mentions in this snapshot.
Industry leader
QuickBooks
SaaS · United States
Share of voice
7.6%
Mentions
19
vs previous
up 7
26% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- QuickBooks7 mentions
- HubSpot6 mentions
- Asana5 mentions
Gemini
- QuickBooks10 mentions
- HubSpot9 mentions
- Salesforce9 mentions
Claude
No data in this snapshot
Top 5 trend
Share of voice across the weekly snapshots.
View the series as a table
| Brand | 2 Mar | 9 Mar | 16 Mar | 23 Mar | 30 Mar | 6 Apr | 13 Apr | 27 Apr | 11 May | 25 May | 1 Jun | 8 Jun | 15 Jun | 22 Jun | 29 Jun | 6 Jul | 13 Jul | 20 Jul | 27 Jul | 3 Aug | 10 Aug | 17 Aug | 24 Aug |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| QuickBooks | 2.0% | 4.0% | 4.8% | 4.3% | 4.1% | 4.4% | 3.1% | 3.0% | 3.4% | 4.1% | 9.6% | 3.2% | 3.6% | 3.0% | 3.1% | 5.1% | 2.8% | 3.8% | 3.1% | 3.4% | 5.5% | 2.7% | 7.6% |
| HubSpot | 4.8% | 6.2% | 6.8% | 7.1% | 6.6% | 8.3% | 5.0% | 5.1% | 5.1% | 8.1% | 6.1% | 7.8% | 6.1% | 6.3% | 8.0% | 7.5% | 7.8% | 6.3% | 5.2% | 5.4% | 6.1% | 6.2% | 6.4% |
| Salesforce | 5.0% | 7.0% | 6.1% | 6.6% | 6.3% | 7.3% | 4.6% | 4.6% | 5.1% | 7.4% | 5.1% | 7.8% | 8.6% | 6.8% | 6.7% | 6.4% | 5.5% | 6.3% | 5.0% | 5.9% | 5.1% | 5.8% | 6.4% |
| Slack | 1.7% | 4.0% | 4.4% | 5.6% | 5.1% | 4.8% | 3.1% | no scan | 2.3% | 4.7% | 5.1% | 3.7% | 4.1% | 5.8% | 2.7% | 4.5% | 4.1% | 4.4% | 5.2% | 3.9% | 4.3% | 3.1% | 5.6% |
| Asana | 2.1% | 4.0% | 5.3% | 5.8% | 5.3% | 6.0% | 5.0% | 3.0% | 3.4% | 3.4% | 3.0% | 3.2% | 3.6% | 4.5% | 2.7% | 3.7% | 4.6% | 4.4% | 5.5% | 2.9% | 4.1% | 3.1% | 4.4% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 7.6% | 19 | 26% | up 7 | |
| 2 | 6.4% | 16 | 69% | down 1 | |
| 3 | 6.4% | 16 | 44% | down 1 | |
| 4 | 5.6% | 14 | 57% | up 1 | |
| 5 | 4.4% | 11 | 55% | down 2 |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
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Movements between the last two snapshots in United States, across every published industry.
Biggest risers
- Reynolds & ReynoldsAutomotive · rank 2 → 1+1
- EpicHealthcare · rank 2 → 1+1
- SlackSaaS · rank 5 → 4+1
- CDK GlobalAutomotive · rank 3 → 2+1
- BigCommerceE-commerce · rank 3 → 2+1
Biggest fallers
- CDKAutomotive · rank 1 → 3-2
- AsanaSaaS · rank 3 → 5-2
- SalesforceSaaS · rank 2 → 3-1
- HubSpotSaaS · rank 1 → 2-1
- AthenahealthHealthcare · rank 1 → 2-1
How these numbers are built: methodology