Is AI recommending your brand or your competitors?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.
- AI responses analysed
- 277,815
- models queried
- 3
- latest snapshot
- 24 Aug
Europe15 of 20 markets have data for Real Estate
Showing Real Estate in Spain.
Brands AI names when someone asks about software and CRM for real estate agencies.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How Real Estate mentions are split in Spain.
- Idealista11.6% share of voice, 11 mentions
- Fotocasa7.4% share of voice, 7 mentions
- CoStar5.3% share of voice, 5 mentions
- Yardi5.3% share of voice, 5 mentions
- Eficiencia Energética4.2% share of voice, 4 mentions
- Other brands66.3% share of voice, 63 mentions
Out of 95 verified brand mentions in this snapshot.
Industry leader
Idealista
Real Estate · Spain
Share of voice
11.6%
Mentions
11
vs previous
no change
0% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- Idealista3 mentions
Gemini
- Idealista6 mentions
- Fotocasa4 mentions
- Yardi3 mentions
Claude
No data in this snapshot
Top 5 trend
Share of voice across the weekly snapshots.
The line breaks where no scan ran. We do not interpolate across weeks with no data.
View the series as a table
| Brand | 16 Mar | 23 Mar | 30 Mar | 6 Apr | 20 Apr | 4 May | 25 May | 1 Jun | 8 Jun | 15 Jun | 22 Jun | 29 Jun | 6 Jul | 13 Jul | 20 Jul | 27 Jul | 3 Aug | 10 Aug | 17 Aug | 24 Aug |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Idealista | 18.3% | 17.9% | 18.9% | 14.8% | 8.9% | 10.4% | 12.9% | 13.6% | 10.1% | 8.9% | 12.5% | 11.2% | 11.1% | 12.2% | 11.0% | 13.3% | 11.1% | 8.5% | 12.0% | 11.6% |
| Fotocasa | 8.6% | 8.9% | 11.7% | 11.2% | 7.3% | 3.9% | 7.1% | 9.1% | 6.1% | 6.9% | 8.0% | 7.2% | 6.5% | 7.3% | 6.4% | 7.1% | 8.3% | 7.0% | 8.9% | 7.4% |
| CoStar | 1.8% | no scan | 1.1% | 1.2% | no scan | no scan | no scan | no scan | no scan | 6.9% | no scan | no scan | no scan | no scan | 6.4% | no scan | no scan | no scan | no scan | 5.3% |
| Yardi | 4.5% | 3.5% | 4.3% | 4.4% | no scan | no scan | 4.3% | 6.8% | 2.6% | 4.0% | 5.7% | 2.8% | 6.5% | 2.9% | 3.7% | 4.4% | 3.7% | 4.7% | 3.6% | 5.3% |
| Eficiencia Energética | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | 3.7% | no scan | no scan | no scan | no scan | 4.2% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 11.6% | 11 | 0% | no change | |
| 2 | 7.4% | 7 | 14% | no change | |
| 3 | 5.3% | 5 | 20% | new | |
| 4 | 5.3% | 5 | 20% | up 3 | |
| 5 | 4.2% | 4 | 75% | new |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
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Movements between the last two snapshots in Spain, across every published industry.
Biggest risers
- MailchimpSaaS · rank 4 → 2+2
- SEMrushAgencies · rank 2 → 1+1
- PrestaShopE-commerce · rank 4 → 3+1
- RevolutFinance · rank 3 → 2+1
Biggest fallers
- AhrefsAgencies · rank 1 → 2-1
- WixE-commerce · rank 3 → 4-1
- BizumFinance · rank 2 → 3-1
- Amazon SageMakerAI & ML · rank 1 → 2-1
- RedsysFinance · rank 4 → 5-1
How these numbers are built: methodology