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AI Visibility Benchmark

Is AI recommending your brand or your competitors?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.

AI responses analysed
310,216
models queried
3
latest snapshot
19 Oct

Brands AI names when someone asks about shipping platforms and supply chain visibility.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 12 October 202639 AI responses analysed200 verified mentions

Share of voice

How Shipping & logistics platforms mentions are split in Spain.

  • Correos6.0% share of voice, 12 mentions
  • Packlink5.0% share of voice, 10 mentions
  • Packlink PRO4.5% share of voice, 9 mentions
  • Sendcloud4.5% share of voice, 9 mentions
  • Transporeon4.5% share of voice, 9 mentions
  • Other brands75.5% share of voice, 151 mentions

Out of 200 verified brand mentions in this snapshot.

Industry leader

Correos

Shipping & logistics platforms · Spain

Share of voice

6.0%

Mentions

12

vs previous

no change

25% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Packlink4 mentions
  2. Transporeon4 mentions
  3. Odoo3 mentions

Gemini

  1. Packlink PRO8 mentions
  2. Correos6 mentions
  3. Outvio6 mentions

Claude

  1. Correos4 mentions
  2. Blue Yonder3 mentions
  3. NetSuite3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand16 Mar23 Mar30 Mar6 Apr20 Apr4 May25 May1 Jun8 Jun15 Jun22 Jun29 Jun6 Jul13 Jul20 Jul27 Jul3 Aug10 Aug17 Aug24 Aug31 Aug7 Sept14 Sept21 Sept28 Sept5 Oct12 Oct
Correos4.9%6.3%5.4%5.3%3.5%8.7%7.1%6.6%7.3%5.5%6.0%5.8%6.3%7.1%5.0%3.4%6.2%6.7%6.5%5.9%7.8%6.1%9.6%5.9%6.7%8.9%6.0%
Packlink4.0%4.4%4.0%3.6%1.8%2.9%9.4%3.8%1.7%no scan4.0%2.9%3.6%3.1%3.0%3.4%2.9%4.3%3.4%3.9%2.0%4.1%4.0%3.2%4.0%2.7%5.0%
Packlink PROno scanno scanno scanno scan1.8%2.9%8.2%3.8%no scanno scan4.0%2.1%no scanno scan2.0%2.5%1.7%4.3%2.2%2.0%no scan2.9%3.2%no scan2.7%no scan4.5%
Sendcloud2.2%2.1%2.2%2.0%2.7%no scan5.9%3.8%2.1%2.8%3.0%3.7%2.7%2.4%no scanno scan2.5%no scan3.0%2.0%3.9%3.5%4.0%3.2%4.0%no scan4.5%
Transporeon6.1%6.3%5.4%7.4%10.6%4.3%no scan2.8%3.0%3.7%4.0%2.1%5.4%3.9%no scanno scan2.9%2.5%3.4%2.9%2.0%2.0%3.2%2.7%4.0%2.7%4.5%

Full ranking

Top 1039 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
16.0%no change
25.0%no data
3Packlink PRO4.5%new
44.5%new
54.5%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Spain, across every published industry.

Biggest risers

  1. WooCommerceE-commerce platforms · rank 4 → 2+2
  2. Microsoft Azure Machine LearningAI & MLOps platforms · rank 4 → 2+2
  3. HubSpotMarketing agency tools · rank 5 → 3+2
  4. SEMrushMarketing agency tools · rank 2 → 1+1
  5. DoctoraliaClinic & digital health software · rank 2 → 1+1

Biggest fallers

  1. Google AnalyticsMarketing agency tools · rank 4 → 10-6
  2. WixE-commerce platforms · rank 3 → 7-4
  3. BizumFintech, payments & accounting · rank 1 → 5-4
  4. KleosLegal software (practice & research) · rank 1 → 5-4
  5. Vertex AIAI & MLOps platforms · rank 2 → 4-2

How these numbers are built: methodology