Which Dealership software (DMS) brands does AI recommend?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.
- AI responses analysed
- 0
- models queried
- 3
- latest snapshot
- 7 Sept
Global12 of 20 markets have data for Dealership software (DMS)
Showing Dealership software (DMS) in Global.
Brands AI names when someone asks about dealer management systems (DMS) for dealerships.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How Dealership software (DMS) mentions are split in Global.
- Reynolds & Reynolds17.8% share of voice, 16 mentions
- CDK Global12.2% share of voice, 11 mentions
- Dealertrack8.9% share of voice, 8 mentions
- DealerSocket4.4% share of voice, 4 mentions
- Integration ecosystem4.4% share of voice, 4 mentions
- Other brands52.2% share of voice, 47 mentions
Out of 90 verified brand mentions in this snapshot.
Industry leader
Reynolds & Reynolds
Dealership software (DMS) · Global
Share of voice
17.8%
Mentions
16
vs previous
no change
6% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- CDK Global5 mentions
- Reynolds & Reynolds5 mentions
- Dealertrack3 mentions
Gemini
- Reynolds & Reynolds9 mentions
- CDK Global5 mentions
- Dealertrack3 mentions
Claude
No data in this snapshot
Top 5 trend
Share of voice across the weekly snapshots.
View the series as a table
| Brand | 16 Mar | 23 Mar | 30 Mar | 6 Apr | 20 Apr | 4 May | 18 May | 1 Jun | 8 Jun | 15 Jun | 22 Jun | 29 Jun | 6 Jul | 13 Jul | 20 Jul | 27 Jul | 3 Aug | 10 Aug | 17 Aug | 24 Aug | 31 Aug |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Reynolds & Reynolds | 7.5% | 7.8% | 8.7% | 7.6% | 18.6% | 13.5% | 9.9% | 20.0% | 22.4% | 10.8% | 19.6% | 8.4% | 13.4% | 13.1% | 20.8% | 13.0% | 15.4% | 15.1% | 13.6% | 18.7% | 17.8% |
| CDK Global | 10.5% | 11.6% | 12.5% | 11.4% | 18.6% | 15.7% | 16.9% | 8.3% | 9.5% | 10.8% | 6.2% | 12.0% | 10.7% | 13.1% | 13.7% | 14.1% | 12.3% | 10.0% | 10.7% | 10.5% | 12.2% |
| Dealertrack | 5.7% | 6.4% | 6.8% | 7.4% | 7.1% | 9.0% | 4.2% | 6.7% | 9.5% | 6.7% | 3.1% | 4.8% | 4.5% | 5.5% | 5.5% | 5.4% | 6.2% | 4.8% | 7.1% | 4.7% | 8.9% |
| DealerSocket | 4.5% | 5.2% | 5.9% | 4.2% | 10.0% | 10.1% | no scan | 6.7% | 2.6% | no scan | 6.2% | 6.0% | 5.4% | 4.1% | 4.4% | no scan | 10.8% | 4.4% | 4.3% | 5.8% | 4.4% |
| Integration ecosystem | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | 3.4% | 1.1% | no scan | no scan | no scan | no scan | 2.3% | 4.4% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 17.8% | 16 | 6% | no change | |
| 2 | 12.2% | 11 | 0% | up 1 | |
| 3 | 8.9% | 8 | 38% | up 2 | |
| 4 | 4.4% | 4 | 50% | no data | |
| 5 | Integration ecosystem | 4.4% | 4 | 25% | no data |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
Your brand missing from Dealership software (DMS), or slipping?
Run a free audit and see what AI finds when someone asks about your category.
Run your free auditWho moved
Movements between the last two snapshots in Global, across every published industry.
Biggest risers
- ActiveCampaignBusiness software (CRM & B2B SaaS) · rank 11 → 3+8
- Hugging FaceAI & MLOps platforms · rank 6 → 2+4
- CourseraE-learning & course platforms (LMS) · rank 5 → 2+3
- AsanaMarketing agency tools · rank 3 → 1+2
- Monday.comMarketing agency tools · rank 4 → 2+2
Biggest fallers
- SEMrushMarketing agency tools · rank 1 → 4-3
- TalentLMSE-learning & course platforms (LMS) · rank 2 → 4-2
- WixE-commerce platforms · rank 4 → 5-1
- CernerClinic & digital health software · rank 2 → 3-1
- AhrefsMarketing agency tools · rank 2 → 3-1
How these numbers are built: methodology