Which Fintech, payments & accounting brands does AI recommend?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.
- AI responses analysed
- 319,441
- models queried
- 3
- latest snapshot
- 2 Nov
Showing Fintech, payments & accounting in Global.
Brands AI names when someone asks about fintech platforms, payment processing and accounting software.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How Fintech, payments & accounting mentions are split in Global.
- Stripe9.1% share of voice, 22 mentions
- Square6.6% share of voice, 16 mentions
- PayPal5.0% share of voice, 12 mentions
- Transaction fees4.1% share of voice, 10 mentions
- Chime3.7% share of voice, 9 mentions
- Other brands71.5% share of voice, 173 mentions
Out of 242 verified brand mentions in this snapshot.
Industry leader
Stripe
Fintech, payments & accounting · Global
Share of voice
9.1%
Mentions
22
vs previous
no change
50% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- Square8 mentions
- PayPal6 mentions
- Stripe6 mentions
Gemini
- Stripe9 mentions
- Chime6 mentions
- Revolut6 mentions
Claude
- Stripe7 mentions
- PayPal3 mentions
- Square3 mentions
Top 5 trend
Share of voice across the weekly snapshots.
View the series as a table
| Brand | 2 Mar | 9 Mar | 16 Mar | 23 Mar | 30 Mar | 6 Apr | 20 Apr | 4 May | 18 May | 1 Jun | 8 Jun | 15 Jun | 22 Jun | 29 Jun | 6 Jul | 13 Jul | 20 Jul | 27 Jul | 3 Aug | 10 Aug | 17 Aug | 24 Aug | 31 Aug | 7 Sept | 14 Sept | 21 Sept | 28 Sept | 5 Oct | 12 Oct | 19 Oct | 26 Oct | 2 Nov |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Stripe | 5.0% | 8.9% | 10.6% | 10.8% | 10.1% | 9.9% | 9.8% | 8.9% | 8.9% | 9.5% | 9.1% | 9.1% | 8.1% | 8.9% | 9.5% | 5.5% | 7.9% | 8.2% | 6.3% | 8.1% | 9.8% | 9.2% | 8.8% | 15.0% | 9.9% | 11.6% | 9.0% | 7.3% | 10.7% | 8.1% | 8.7% | 9.1% |
| Square | 3.2% | 8.0% | 9.0% | 9.1% | 9.1% | 7.3% | 11.8% | 10.6% | 10.9% | 6.0% | 5.5% | 6.3% | 9.7% | 6.3% | 7.5% | 5.5% | 5.6% | 4.9% | 7.0% | 5.8% | 5.5% | 6.3% | 5.5% | 5.0% | 7.1% | 2.7% | 7.4% | 5.1% | 8.3% | 6.8% | 5.1% | 6.6% |
| PayPal | 1.9% | 8.4% | 9.5% | 9.9% | 9.4% | 9.8% | 8.8% | 10.6% | 9.9% | 5.2% | 6.7% | 5.3% | 9.2% | 5.4% | 5.8% | 4.4% | 5.9% | 7.1% | 6.3% | 4.9% | 4.9% | 6.6% | 4.4% | 11.3% | 7.5% | 4.5% | 5.9% | 5.7% | 8.3% | 5.5% | 5.8% | 5.0% |
| Transaction fees | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | 3.1% | 3.8% | 3.6% | 1.7% | no scan | 2.0% | 3.3% | no scan | no scan | 2.4% | 2.2% | 2.8% | no scan | no scan | no scan | 2.1% | 2.3% | no scan | 2.3% | 2.9% | 4.1% |
| Chime | no scan | 4.0% | 2.9% | 2.4% | 3.0% | 2.8% | 2.0% | no scan | no scan | 4.3% | 3.7% | 2.5% | 3.2% | 2.7% | 4.1% | 2.7% | 2.6% | 2.2% | 4.4% | 2.6% | 2.4% | 2.6% | 1.7% | 5.0% | 3.2% | 5.4% | 3.2% | 1.7% | 3.3% | 3.2% | 3.6% | 3.7% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 9.1% | 22 | 50% | no change | |
| 2 | 6.6% | 16 | 50% | up 1 | |
| 3 | 5.0% | 12 | 42% | down 1 | |
| 4 | 4.1% | 10 | 0% | no data | |
| 5 | 3.7% | 9 | 44% | no change |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
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Movements between the last two snapshots in Global, across every published industry.
Biggest risers
- ActiveCampaignBusiness software (CRM & B2B SaaS) · rank 15 → 5+10
- CourseraE-learning & course platforms (LMS) · rank 10 → 2+8
- MailchimpBusiness software (CRM & B2B SaaS) · rank 7 → 3+4
- PipedriveBusiness software (CRM & B2B SaaS) · rank 6 → 4+2
- Monday.comBusiness software (CRM & B2B SaaS) · rank 8 → 6+2
Biggest fallers
- SlackBusiness software (CRM & B2B SaaS) · rank 3 → 7-4
- AsanaBusiness software (CRM & B2B SaaS) · rank 5 → 9-4
- MoodleE-learning & course platforms (LMS) · rank 1 → 3-2
- DealertrackDealership software (DMS) · rank 3 → 5-2
- AhrefsMarketing agency tools · rank 1 → 2-1
How these numbers are built: methodology