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AI Visibility Benchmark

Which Insurance software (insurtech) brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
0
models queried
3
latest snapshot
7 Sept

Global10 of 20 markets have data for Insurance software (insurtech)

Showing Insurance software (insurtech) in Global.

Brands AI names when someone asks about software for insurers and brokers (insurtech).

The ranking reflects those questions, not the industry as a whole.

Snapshot of 31 August 202618 AI responses analysed91 verified mentions

Share of voice

How Insurance software (insurtech) mentions are split in Global.

  • EZLynx12.1% share of voice, 11 mentions
  • Applied Epic8.8% share of voice, 8 mentions
  • Commercial Lines6.6% share of voice, 6 mentions
  • Applied Systems4.4% share of voice, 4 mentions
  • AgencyZoom3.3% share of voice, 3 mentions
  • Other brands64.8% share of voice, 59 mentions

Out of 91 verified brand mentions in this snapshot.

Industry leader

EZLynx

Insurance software (insurtech) · Global

Share of voice

12.1%

Mentions

11

vs previous

up 1

9% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Applied Epic4 mentions
  2. EverQuote Pro3 mentions

Gemini

  1. EZLynx7 mentions
  2. Commercial Lines5 mentions
  3. AgencyZoom3 mentions

Claude

No data in this snapshot

Top 5 trend

Share of voice across the weekly snapshots.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand16 Mar23 Mar30 Mar6 Apr20 Apr4 May18 May1 Jun8 Jun15 Jun22 Jun29 Jun6 Jul13 Jul20 Jul27 Jul3 Aug10 Aug17 Aug24 Aug31 Aug
EZLynx7.1%6.0%7.0%5.7%9.8%7.5%12.5%8.2%7.6%8.0%10.4%9.5%5.4%3.9%8.2%11.2%6.3%4.6%7.8%5.5%12.1%
Applied Epic7.2%7.6%7.8%7.2%9.8%8.8%15.6%5.9%3.8%8.0%9.6%10.7%5.9%7.1%4.4%10.3%6.3%4.6%6.8%6.1%8.8%
Commercial Linesno scanno scanno scanno scanno scanno scanno scan2.4%2.9%no scan5.2%no scan2.5%2.4%2.7%no scan3.8%1.7%3.9%2.2%6.6%
Applied Systemsno scanno scanno scanno scanno scanno scanno scanno scanno scan1.1%no scanno scan2.9%1.6%no scanno scanno scanno scanno scanno scan4.4%
AgencyZoomno scanno scanno scanno scanno scanno scanno scanno scan2.9%no scan2.6%2.4%2.9%2.4%2.2%no scan2.5%2.1%2.9%no scan3.3%

Full ranking

Top 1018 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
112.1%up 1
28.8%down 1
36.6%no data
44.4%new
5AgencyZoom3.3%new

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Global, across every published industry.

Biggest risers

  1. ActiveCampaignBusiness software (CRM & B2B SaaS) · rank 11 3+8
  2. Hugging FaceAI & MLOps platforms · rank 6 2+4
  3. CourseraE-learning & course platforms (LMS) · rank 5 2+3
  4. AsanaMarketing agency tools · rank 3 1+2
  5. Monday.comMarketing agency tools · rank 4 2+2

Biggest fallers

  1. SEMrushMarketing agency tools · rank 1 4-3
  2. TalentLMSE-learning & course platforms (LMS) · rank 2 4-2
  3. WixE-commerce platforms · rank 4 5-1
  4. CernerClinic & digital health software · rank 2 3-1
  5. AhrefsMarketing agency tools · rank 2 3-1

How these numbers are built: methodology