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AI Visibility Benchmark

Which Cybersecurity brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
277,815
models queried
3
latest snapshot
31 Aug

Brands AI names when someone asks about cybersecurity platforms for companies without a dedicated team.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 24 August 202633 AI responses analysed266 verified mentions

Share of voice

How Cybersecurity mentions are split in Global.

  • CrowdStrike16.5% share of voice, 44 mentions
  • SentinelOne7.9% share of voice, 21 mentions
  • Splunk6.0% share of voice, 16 mentions
  • Microsoft4.9% share of voice, 13 mentions
  • Microsoft Sentinel3.8% share of voice, 10 mentions
  • Other brands60.9% share of voice, 162 mentions

Out of 266 verified brand mentions in this snapshot.

Industry leader

CrowdStrike

Cybersecurity · Global

Share of voice

16.5%

Mentions

44

vs previous

no change

32% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. CrowdStrike12 mentions
  2. Check Point5 mentions
  3. Cisco3 mentions

Gemini

  1. CrowdStrike26 mentions
  2. SentinelOne12 mentions
  3. Microsoft7 mentions

Claude

  1. CrowdStrike6 mentions
  2. SentinelOne5 mentions
  3. Microsoft4 mentions

Top 5 trend

Share of voice across the weekly snapshots.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand16 Mar23 Mar30 Mar6 Apr20 Apr4 May18 May1 Jun8 Jun15 Jun22 Jun29 Jun6 Jul13 Jul20 Jul27 Jul3 Aug10 Aug17 Aug24 Aug
CrowdStrike12.7%14.2%12.4%10.7%15.4%19.8%13.1%12.2%13.2%16.1%3.6%15.6%11.6%20.4%15.4%5.8%21.1%14.3%19.5%16.5%
SentinelOne7.6%2.6%6.8%6.5%1.9%7.5%5.1%5.6%8.8%5.1%4.5%no scan5.5%12.0%3.6%3.3%7.3%5.0%9.4%7.9%
Splunk6.5%6.3%5.4%5.6%3.8%1.9%no scan3.3%4.4%5.5%2.7%4.6%6.1%2.8%6.1%2.5%5.5%5.6%no scan6.0%
Microsoftno scanno scanno scanno scanno scanno scanno scanno scan5.7%no scanno scanno scanno scanno scanno scanno scanno scanno scanno scan4.9%
Microsoft Sentinelno scan1.7%2.1%no scan1.9%no scanno scanno scan1.9%3.3%no scan1.8%4.5%1.4%3.2%no scan1.8%3.7%2.0%3.8%

Full ranking

Top 1033 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
116.5%no change
27.9%no change
36.0%new
44.9%new
53.8%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Global, across every published industry.

Biggest risers

  1. CloudbedsTravel · rank 5 1+4
  2. WordPressPublishing · rank 3 1+2
  3. PayPalFinance · rank 4 2+2
  4. ShopifyE-commerce · rank 2 1+1
  5. SalesforceSaaS · rank 3 2+1

Biggest fallers

  1. Monday.comSaaS · rank 4 12-8
  2. PipedriveSaaS · rank 2 4-2
  3. SubstackPublishing · rank 2 4-2
  4. Google ClassroomEducation · rank 2 4-2
  5. ClickUpAgencies · rank 5 7-2

How these numbers are built: methodology