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AI Visibility Benchmark

Which E-commerce platforms brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
0
models queried
3
latest snapshot
7 Sept

Global

Showing E-commerce platforms in Global.

Brands AI names when someone asks about platforms to build and run an online store.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 31 August 202621 AI responses analysed175 verified mentions

Share of voice

How E-commerce platforms mentions are split in Global.

  • Shopify16.0% share of voice, 28 mentions
  • Magento (Adobe Commerce)13.7% share of voice, 24 mentions
  • BigCommerce9.1% share of voice, 16 mentions
  • WooCommerce8.6% share of voice, 15 mentions
  • Wix8.0% share of voice, 14 mentions
  • Other brands44.6% share of voice, 78 mentions

Out of 175 verified brand mentions in this snapshot.

Industry leader

Shopify

E-commerce platforms · Global

Share of voice

16.0%

Mentions

28

vs previous

no change

57% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Magento (Adobe Commerce)9 mentions
  2. Shopify8 mentions
  3. WooCommerce7 mentions

Gemini

  1. Shopify13 mentions
  2. Magento (Adobe Commerce)12 mentions
  3. BigCommerce8 mentions

Claude

  1. Shopify7 mentions
  2. Wix4 mentions
  3. E-commerce Platforms3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand2 Mar9 Mar16 Mar23 Mar30 Mar6 Apr20 Apr4 May18 May1 Jun8 Jun15 Jun22 Jun29 Jun6 Jul13 Jul20 Jul27 Jul3 Aug10 Aug17 Aug24 Aug31 Aug
Shopify11.3%16.0%16.3%16.3%16.5%16.1%16.2%12.0%14.3%14.9%13.9%13.2%9.6%15.6%10.3%16.2%13.4%14.3%13.9%13.5%11.4%14.5%16.0%
Magento (Adobe Commerce)15.5%14.1%15.2%13.8%14.2%14.3%12.4%9.6%12.1%11.5%11.6%14.9%11.7%6.4%9.1%14.8%14.2%17.7%9.6%14.9%15.7%14.1%13.7%
BigCommerce11.7%14.1%14.0%14.0%14.0%13.8%15.2%11.2%15.4%13.8%7.5%11.6%8.3%9.2%8.9%9.9%9.1%10.9%7.0%8.7%9.0%11.8%9.1%
WooCommerce8.6%13.3%13.9%13.5%14.0%14.0%15.2%12.8%13.2%13.8%8.7%9.1%6.1%13.8%6.9%11.3%10.2%10.2%7.8%9.1%9.0%9.0%8.6%
Wix4.2%8.6%8.2%8.1%7.3%8.1%9.5%5.6%8.8%11.5%5.8%10.3%4.3%11.0%6.0%9.9%6.7%9.5%7.0%9.8%8.4%10.2%8.0%

Full ranking

Top 1021 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
116.0%no change
213.7%no change
39.1%no change
48.6%up 1
58.0%down 1

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Global, across every published industry.

Biggest risers

  1. ActiveCampaignBusiness software (CRM & B2B SaaS) · rank 11 → 3+8
  2. Hugging FaceAI & MLOps platforms · rank 6 → 2+4
  3. CourseraE-learning & course platforms (LMS) · rank 5 → 2+3
  4. AsanaMarketing agency tools · rank 3 → 1+2
  5. Monday.comMarketing agency tools · rank 4 → 2+2

Biggest fallers

  1. SEMrushMarketing agency tools · rank 1 → 4-3
  2. TalentLMSE-learning & course platforms (LMS) · rank 2 → 4-2
  3. WixE-commerce platforms · rank 4 → 5-1
  4. CernerClinic & digital health software · rank 2 → 3-1
  5. AhrefsMarketing agency tools · rank 2 → 3-1

How these numbers are built: methodology