Which E-commerce & marketplaces does AI recommend?

Reference question: “What are the main online shopping sites in Uruguay?”

This is a single-vertical view. See the full study →

Leader

Mercado Libre

20.9% of mentions · foreign brand

All 3 models agree on the leader

Yes

ChatGPT, Gemini, Google AI Mode

Responses analysed

171

8.8% unclassified

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Question language

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#	Brand	Country of origin	Mentions	Mention share	Change vs. previous edition
1	Mercado Libre	AR	136	20.9%	no change, +6.8pp share
2	TiendaMIA	UY	48	7.4%	no change, +0.1pp share
3	Tienda Inglesa	UY	31	4.8%	new
4	LOI	UY	23	3.5%	down 1, -1.6pp share
5	Divino	UY	22	3.4%	down 1, +0.8pp share

Uruguayan brands in the responses · current vs. first edition

Current edition (September 2026) · 171 responses

No recognisable brand1.2%2/171

Only foreign brands17.5%30/171

At least one Uruguayan brand81.3%139/171

First edition · 171 responses

No recognisable brand0.6%1/171

Only foreign brands7.0%12/171

At least one Uruguayan brand92.4%158/171

Top 3 brands per model (current edition)

chatgptMercado Libre (44), TiendaMIA (14), SEMrush (11)

geminiMercado Libre (41), Tienda Inglesa (20), DISCO (18)

google_ai_modeMercado Libre (51), TiendaMIA (17), Divino (11)

All 3 models agree on #1

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