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AI Visibility Benchmark

Which Publishing & newsletter platforms brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
310,816
models queried
3
latest snapshot
19 Oct

South America

10 of 15 industries have data in Chile

Showing Publishing & newsletter platforms in Chile.

Brands AI names when someone asks about content publishing and newsletter platforms for media.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 5 October 202618 AI responses analysed98 verified mentions

Share of voice

How Publishing & newsletter platforms mentions are split in Chile.

  • WordPress9.2% share of voice, 9 mentions
  • Substack6.1% share of voice, 6 mentions
  • Drupal5.1% share of voice, 5 mentions
  • Ghost5.1% share of voice, 5 mentions
  • Ableton Live4.1% share of voice, 4 mentions
  • Other brands70.4% share of voice, 69 mentions

Out of 98 verified brand mentions in this snapshot.

Industry leader

WordPress

Publishing & newsletter platforms · Chile

Share of voice

9.2%

Mentions

9

vs previous

no change

67% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Drupal3 mentions
  2. Joomla3 mentions
  3. Wix3 mentions

Gemini

  1. Substack4 mentions
  2. Ghost3 mentions
  3. WordPress3 mentions

Claude

  1. WordPress3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand2 Mar16 Mar23 Mar30 Mar6 Apr20 Apr4 May25 May8 Jun22 Jun6 Jul20 Jul3 Aug17 Aug7 Sept21 Sept5 Oct
WordPress15.8%16.9%14.7%15.3%16.0%9.3%13.1%9.0%11.5%13.7%12.2%9.5%10.4%9.8%11.1%11.2%9.2%
Substackno scanno scanno scanno scan0.8%no scan3.6%4.5%no scan3.9%4.6%4.1%4.2%7.4%4.4%3.4%6.1%
Drupal14.0%10.8%11.5%10.8%11.2%9.3%10.7%3.4%4.8%4.9%4.6%4.8%4.2%3.3%5.3%3.4%5.1%
Ghost4.4%4.6%3.1%4.0%5.1%3.7%8.3%7.9%7.7%9.8%7.6%7.5%5.6%11.5%7.1%7.8%5.1%
Ableton Liveno scan0.9%0.6%no scanno scanno scanno scanno scanno scan3.9%no scanno scanno scanno scanno scanno scan4.1%

Full ranking

Top 1018 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
19.2%no change
26.1%no data
35.1%no data
45.1%down 2
54.1%new

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

See the full ranking

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Who moved

Movements between the last two snapshots in Chile, across every published industry.

Biggest risers

  1. Amazon SageMakerAI & MLOps platforms · rank 3 → 1+2
  2. Google ClassroomE-learning & course platforms (LMS) · rank 2 → 1+1
  3. TalentLMSE-learning & course platforms (LMS) · rank 4 → 3+1
  4. WooCommerceE-commerce platforms · rank 3 → 2+1

Biggest fallers

  1. SEMrushMarketing agency tools · rank 1 → 5-4
  2. AhrefsMarketing agency tools · rank 2 → 3-1
  3. MoodleE-learning & course platforms (LMS) · rank 1 → 2-1
  4. CrowdStrikeCybersecurity platforms · rank 1 → 2-1

How these numbers are built: methodology