Which Finance brands does AI recommend?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.
- AI responses analysed
- 277,815
- models queried
- 3
- latest snapshot
- 24 Aug
South America
11 of 15 industries have data in Uruguay
Showing Finance in Uruguay.
Brands AI names when someone asks about fintech platforms and payment processing.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How Finance mentions are split in Uruguay.
- dLocal9.8% share of voice, 9 mentions
- Mercado Pago8.7% share of voice, 8 mentions
- Abitab5.4% share of voice, 5 mentions
- ComplyAdvantage4.3% share of voice, 4 mentions
- Prex4.3% share of voice, 4 mentions
- Other brands67.4% share of voice, 62 mentions
Out of 92 verified brand mentions in this snapshot.
Industry leader
dLocal
Finance · Uruguay
Share of voice
9.8%
Mentions
9
vs previous
up 1
0% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- dLocal4 mentions
Gemini
- dLocal5 mentions
- Mercado Pago4 mentions
- Prex4 mentions
Claude
- Todo Pago3 mentions
Top 5 trend
Share of voice across the weekly snapshots.
The line breaks where no scan ran. We do not interpolate across weeks with no data.
View the series as a table
| Brand | 2 Mar | 16 Mar | 23 Mar | 30 Mar | 13 Apr | 27 Apr | 11 May | 25 May | 8 Jun | 22 Jun | 6 Jul | 27 Jul | 10 Aug | 24 Aug |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| dLocal | no scan | 15.0% | 18.9% | 17.9% | 11.5% | 13.3% | 15.0% | 16.2% | 8.4% | 8.1% | 6.1% | 12.3% | 9.2% | 9.8% |
| Mercado Pago | no scan | 12.7% | 11.5% | 16.2% | 12.5% | 11.1% | 13.3% | 10.8% | 10.1% | 12.1% | 20.7% | 17.8% | 15.8% | 8.7% |
| Abitab | no scan | 1.4% | no scan | no scan | no scan | no scan | no scan | no scan | 2.5% | 4.0% | 3.7% | 4.1% | 2.6% | 5.4% |
| ComplyAdvantage | no scan | no scan | no scan | no scan | no scan | no scan | 6.7% | no scan | no scan | no scan | no scan | no scan | no scan | 4.3% |
| Prex | no scan | 3.3% | 6.6% | 6.8% | 1.9% | 6.7% | no scan | no scan | 5.9% | 2.0% | 7.3% | 6.8% | 5.3% | 4.3% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 9.8% | 9 | 0% | up 1 | |
| 2 | 8.7% | 8 | 88% | down 1 | |
| 3 | Abitab | 5.4% | 5 | 20% | no data |
| 4 | 4.3% | 4 | 50% | new | |
| 5 | 4.3% | 4 | 50% | no data |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
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Movements between the last two snapshots in Uruguay, across every published industry.
Biggest risers
- SabreTravel · rank 4 → 1+3
- ZohoSaaS · rank 4 → 2+2
- ShopifyE-commerce · rank 2 → 1+1
- WooCommerceE-commerce · rank 4 → 3+1
- SEMrushAgencies · rank 4 → 3+1
Biggest fallers
- SlackSaaS · rank 2 → 4-2
- TiendanubeE-commerce · rank 1 → 2-1
- Mercado LibreE-commerce · rank 3 → 4-1
- AmadeusTravel · rank 1 → 2-1
- Mercado PagoFinance · rank 1 → 2-1
How these numbers are built: methodology