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AI Visibility Benchmark

Which Agencies brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
277,815
models queried
3
latest snapshot
24 Aug

Europe

11 of 15 industries have data in Sweden

Showing Agencies in Sweden.

Brands AI names when someone asks about tools and platforms for digital marketing agencies.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 17 August 202618 AI responses analysed149 verified mentions

Share of voice

How Agencies mentions are split in Sweden.

  • AgencyAnalytics6.0% share of voice, 9 mentions
  • Ahrefs6.0% share of voice, 9 mentions
  • SEMrush6.0% share of voice, 9 mentions
  • HubSpot5.4% share of voice, 8 mentions
  • Canva4.7% share of voice, 7 mentions
  • Other brands71.8% share of voice, 107 mentions

Out of 149 verified brand mentions in this snapshot.

Industry leader

AgencyAnalytics

Agencies · Sweden

Share of voice

6.0%

Mentions

9

vs previous

up 2

22% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. AgencyAnalytics3 mentions
  2. Ahrefs3 mentions
  3. Google Analytics3 mentions

Gemini

  1. Ahrefs4 mentions
  2. Asana4 mentions
  3. Canva4 mentions

Claude

  1. AgencyAnalytics3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand2 Mar16 Mar23 Mar30 Mar13 Apr4 May18 May15 Jun29 Jun13 Jul27 Jul17 Aug
AgencyAnalytics1.6%no scanno scanno scan3.3%no scanno scan1.9%1.9%no scan5.4%6.0%
Ahrefs3.1%4.9%8.0%6.9%6.6%4.8%7.4%7.0%5.8%5.1%5.4%6.0%
SEMrush3.1%5.6%9.2%6.5%7.9%4.8%6.5%9.5%8.3%5.8%6.2%6.0%
HubSpot2.0%2.8%4.8%7.3%6.6%3.8%1.9%6.3%5.3%7.7%7.7%5.4%
Canvano scanno scan3.2%2.8%no scan3.8%no scan1.9%no scan1.9%no scan4.7%

Full ranking

Top 1018 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
16.0%up 2
26.0%up 2
36.0%down 1
45.4%down 3
54.7%new

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

See the full ranking

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Who moved

Movements between the last two snapshots in Sweden, across every published industry.

Biggest risers

  1. SwishE-commerce · rank 7 5+2
  2. Microsoft Azure Machine LearningAI & ML · rank 3 2+1
  3. HubSpotSaaS · rank 3 2+1
  4. WooCommerceE-commerce · rank 3 2+1
  5. KlarnaFinance · rank 2 1+1

Biggest fallers

  1. Amazon SageMakerAI & ML · rank 1 4-3
  2. FortnoxSaaS · rank 2 5-3
  3. HubSpotAgencies · rank 1 4-3
  4. KlarnaE-commerce · rank 2 3-1
  5. SEMrushAgencies · rank 2 3-1

How these numbers are built: methodology