Which Agencies brands does AI recommend?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.
- AI responses analysed
- 277,815
- models queried
- 3
- latest snapshot
- 24 Aug
Europe
9 of 15 industries have data in Switzerland
Showing Agencies in Switzerland.
Brands AI names when someone asks about tools and platforms for digital marketing agencies.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How Agencies mentions are split in Switzerland.
- SEMrush7.9% share of voice, 11 mentions
- Ahrefs6.4% share of voice, 9 mentions
- HubSpot6.4% share of voice, 9 mentions
- Matomo5.7% share of voice, 8 mentions
- Asana4.3% share of voice, 6 mentions
- Other brands69.3% share of voice, 97 mentions
Out of 140 verified brand mentions in this snapshot.
Industry leader
SEMrush
Agencies · Switzerland
Share of voice
7.9%
Mentions
11
vs previous
up 1
27% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- HubSpot4 mentions
- SEMrush4 mentions
- Asana3 mentions
Gemini
- Ahrefs6 mentions
- Matomo6 mentions
- SEMrush5 mentions
Claude
- Brevo3 mentions
- HubSpot3 mentions
Top 5 trend
Share of voice across the weekly snapshots.
The line breaks where no scan ran. We do not interpolate across weeks with no data.
View the series as a table
| Brand | 2 Mar | 16 Mar | 23 Mar | 30 Mar | 15 Jun | 29 Jun | 20 Jul | 3 Aug | 17 Aug |
|---|---|---|---|---|---|---|---|---|---|
| SEMrush | 3.0% | 4.5% | 8.7% | 6.5% | 7.1% | 5.6% | 6.0% | 5.9% | 7.9% |
| Ahrefs | 3.0% | 4.1% | 7.3% | 5.2% | 4.7% | 4.8% | 4.7% | 5.3% | 6.4% |
| HubSpot | 1.7% | 4.7% | 7.3% | 7.3% | 6.5% | 7.1% | 4.7% | 5.9% | 6.4% |
| Matomo | no scan | no scan | no scan | no scan | 4.1% | 4.0% | 2.0% | 2.0% | 5.7% |
| Asana | 3.6% | 3.4% | 6.4% | 6.0% | 2.4% | 3.2% | 6.7% | 5.3% | 4.3% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 7.9% | 11 | 27% | up 1 | |
| 2 | 6.4% | 9 | 56% | up 1 | |
| 3 | 6.4% | 9 | 44% | down 2 | |
| 4 | 5.7% | 8 | 75% | no data | |
| 5 | 4.3% | 6 | 0% | down 1 |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
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Movements between the last two snapshots in Switzerland, across every published industry.
Biggest risers
- WooCommerceE-commerce · rank 4 → 2+2
- SalesforceSaaS · rank 2 → 1+1
- SEMrushAgencies · rank 2 → 1+1
- AhrefsAgencies · rank 3 → 2+1
- TwintFinance · rank 2 → 1+1
Biggest fallers
- AWSAI & ML · rank 2 → 5-3
- TwintE-commerce · rank 3 → 6-3
- HubSpotAgencies · rank 1 → 3-2
- Microsoft Azure Machine LearningAI & ML · rank 4 → 6-2
- Magento (Adobe Commerce)E-commerce · rank 2 → 3-1
How these numbers are built: methodology