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AI Visibility Benchmark

Which Marketing agency tools brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
312,256
models queried
3
latest snapshot
19 Oct

South America

14 of 15 industries have data in Peru

Showing Marketing agency tools in Peru.

Brands AI names when someone asks about tools and platforms for digital marketing agencies.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 5 October 202621 AI responses analysed182 verified mentions

Share of voice

How Marketing agency tools mentions are split in Peru.

  • SEMrush8.8% share of voice, 16 mentions
  • Google Analytics6.6% share of voice, 12 mentions
  • Ahrefs4.9% share of voice, 9 mentions
  • HubSpot4.9% share of voice, 9 mentions
  • Google Ads3.3% share of voice, 6 mentions
  • Other brands71.4% share of voice, 130 mentions

Out of 182 verified brand mentions in this snapshot.

Industry leader

SEMrush

Marketing agency tools · Peru

Share of voice

8.8%

Mentions

16

vs previous

up 1

25% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Google Analytics5 mentions
  2. SEMrush5 mentions
  3. Hootsuite4 mentions

Gemini

  1. SEMrush8 mentions
  2. Ahrefs5 mentions
  3. Google Analytics5 mentions

Claude

  1. SEMrush3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand2 Mar16 Mar23 Mar30 Mar8 Jun22 Jun6 Jul20 Jul10 Aug24 Aug7 Sept21 Sept5 Oct
SEMrush4.7%4.3%7.6%7.7%9.9%6.2%5.9%7.5%6.6%6.1%8.2%11.3%8.8%
Google Analytics5.0%7.4%7.2%8.2%4.1%3.4%3.2%3.8%3.6%5.4%no scan3.1%6.6%
Ahrefs4.3%5.0%6.4%5.6%7.9%4.5%3.8%6.0%4.2%3.4%5.2%11.9%4.9%
HubSpot2.3%5.0%4.8%6.4%4.5%5.5%7.0%7.5%4.8%6.1%7.2%6.9%4.9%
Google Ads1.7%no scan3.6%2.6%2.9%2.7%3.8%no scanno scan2.7%3.1%no scan3.3%

Full ranking

Top 1021 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
18.8%up 1
26.6%up 5
34.9%down 2
44.9%down 1
53.3%new

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

See the full ranking

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Who moved

Movements between the last two snapshots in Peru, across every published industry.

Biggest risers

  1. TiendanubeE-commerce platforms · rank 4 → 2+2
  2. SEMrushMarketing agency tools · rank 2 → 1+1
  3. SlackBusiness software (CRM & B2B SaaS) · rank 3 → 2+1

Biggest fallers

  1. Vertex AIAI & MLOps platforms · rank 2 → 4-2
  2. PipedriveBusiness software (CRM & B2B SaaS) · rank 2 → 4-2
  3. AhrefsMarketing agency tools · rank 1 → 3-2
  4. WooCommerceE-commerce platforms · rank 2 → 3-1
  5. MoodleE-learning & course platforms (LMS) · rank 1 → 2-1

How these numbers are built: methodology