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AI Visibility Benchmark

Which Travel & booking technology brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
312,256
models queried
3
latest snapshot
19 Oct

South America15 of 20 markets have data for Travel & booking technology

11 of 15 industries have data in Argentina

Showing Travel & booking technology in Argentina.

Brands AI names when someone asks about booking technology for tour operators and travel agencies.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 5 October 202618 AI responses analysed91 verified mentions

Share of voice

How Travel & booking technology mentions are split in Argentina.

  • Amadeus11.0% share of voice, 10 mentions
  • Sabre11.0% share of voice, 10 mentions
  • Despegar7.7% share of voice, 7 mentions
  • Mercado Pago5.5% share of voice, 5 mentions
  • Cloudbeds4.4% share of voice, 4 mentions
  • Other brands60.4% share of voice, 55 mentions

Out of 91 verified brand mentions in this snapshot.

Industry leader

Amadeus

Travel & booking technology · Argentina

Share of voice

11.0%

Mentions

10

vs previous

up 3

10% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Amadeus4 mentions
  2. Despegar4 mentions
  3. Sabre3 mentions

Gemini

  1. Amadeus4 mentions
  2. Sabre4 mentions
  3. Mercado Pago3 mentions

Claude

  1. Sabre3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand16 Mar23 Mar30 Mar6 Apr1 Jun22 Jun6 Jul20 Jul3 Aug17 Aug31 Aug14 Sept5 Oct
Amadeus7.4%9.0%8.1%7.8%9.3%7.9%10.4%4.3%5.5%13.6%10.3%5.9%11.0%
Sabre6.5%8.2%7.6%4.9%7.4%6.3%6.0%3.3%7.0%10.2%8.7%4.7%11.0%
Despegar9.0%5.6%5.9%10.6%no scan6.3%4.5%2.2%3.9%no scan10.3%4.7%7.7%
Mercado Pagono scanno scan1.2%no scanno scan3.2%no scanno scanno scan3.4%2.4%3.5%5.5%
Cloudbeds5.5%5.7%5.6%4.7%5.6%7.9%9.0%12.0%5.5%4.5%3.2%9.4%4.4%

Full ranking

Top 918 AI responses analysed in this snapshot
Places 1 to 5 of 9, by share of voice. The rest require unlocking.
#BrandSharevs previous
111.0%up 3
211.0%no data
37.7%no data
45.5%no data
54.4%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Argentina, across every published industry.

Biggest risers

  1. Microsoft Azure Machine LearningAI & MLOps platforms · rank 6 → 1+5
  2. MoodleE-learning & course platforms (LMS) · rank 2 → 1+1
  3. ShopifyE-commerce platforms · rank 3 → 2+1
  4. WooCommerceE-commerce platforms · rank 5 → 4+1
  5. HubSpotBusiness software (CRM & B2B SaaS) · rank 2 → 1+1

Biggest fallers

  1. Microsoft AzureAI & MLOps platforms · rank 3 → 6-3
  2. Amazon SageMakerAI & MLOps platforms · rank 1 → 3-2
  3. Mercado LibreE-commerce platforms · rank 2 → 3-1
  4. ZohoBusiness software (CRM & B2B SaaS) · rank 1 → 2-1
  5. Vertex AIAI & MLOps platforms · rank 4 → 5-1

How these numbers are built: methodology