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AI Visibility Benchmark

Which Legal software (practice & research) brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
302,170
models queried
3
latest snapshot
5 Oct

North America15 of 20 markets have data for Legal software (practice & research)

Showing Legal software (practice & research) in Canada.

Brands AI names when someone asks about legal practice management and research software for small firms.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 28 September 202618 AI responses analysed105 verified mentions

Share of voice

How Legal software (practice & research) mentions are split in Canada.

  • Clio12.4% share of voice, 13 mentions
  • MyCase7.6% share of voice, 8 mentions
  • Trust accounting6.7% share of voice, 7 mentions
  • QuickBooks5.7% share of voice, 6 mentions
  • Anaqua3.8% share of voice, 4 mentions
  • Other brands63.8% share of voice, 67 mentions

Out of 105 verified brand mentions in this snapshot.

Industry leader

Clio

Legal software (practice & research) · Canada

Share of voice

12.4%

Mentions

13

vs previous

no change

31% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Clio5 mentions
  2. MyCase5 mentions

Gemini

  1. Clio5 mentions
  2. QuickBooks5 mentions
  3. Trust accounting5 mentions

Claude

  1. Clio3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand23 Mar30 Mar20 Apr4 May18 May15 Jun6 Jul20 Jul3 Aug17 Aug31 Aug14 Sept28 Sept
Clio14.9%14.5%18.8%16.9%15.9%12.7%17.1%17.1%18.3%15.3%12.2%18.2%12.4%
MyCase9.9%10.3%9.4%5.2%6.3%6.9%10.5%4.3%9.9%4.5%6.1%6.4%7.6%
Trust accountingno scanno scanno scanno scanno scan6.9%no scan4.3%7.0%5.4%no scan2.7%6.7%
QuickBooksno scanno scanno scanno scanno scan2.9%no scan2.6%no scanno scanno scanno scan5.7%
Anaqua1.7%no scanno scanno scanno scan2.9%no scanno scanno scanno scanno scanno scan3.8%

Full ranking

Top 1018 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
112.4%no change
27.6%up 2
36.7%no data
45.7%new
53.8%new

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Canada, across every published industry.

Biggest risers

  1. Vertex AIAI & MLOps platforms · rank 5 → 1+4
  2. WixE-commerce platforms · rank 5 → 2+3
  3. Microsoft Azure Machine LearningAI & MLOps platforms · rank 6 → 3+3
  4. PIPEDACybersecurity platforms · rank 4 → 2+2
  5. SquarespaceE-commerce platforms · rank 8 → 6+2

Biggest fallers

  1. BigCommerceE-commerce platforms · rank 3 → 5-2
  2. MagentoE-commerce platforms · rank 2 → 3-1
  3. HubSpotMarketing agency tools · rank 3 → 4-1

How these numbers are built: methodology