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AI Visibility Benchmark

Which Legal software (practice & research) brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
310,816
models queried
3
latest snapshot
19 Oct

North America16 of 20 markets have data for Legal software (practice & research)

12 of 15 industries have data in Canada

Showing Legal software (practice & research) in Canada.

Brands AI names when someone asks about legal practice management and research software for small firms.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 19 October 202618 AI responses analysed83 verified mentions

Share of voice

How Legal software (practice & research) mentions are split in Canada.

  • Clio16.9% share of voice, 14 mentions
  • MyCase7.2% share of voice, 6 mentions
  • LEAP6.0% share of voice, 5 mentions
  • Kira Systems4.8% share of voice, 4 mentions
  • PracticePanther4.8% share of voice, 4 mentions
  • Other brands60.2% share of voice, 50 mentions

Out of 83 verified brand mentions in this snapshot.

Industry leader

Clio

Legal software (practice & research) · Canada

Share of voice

16.9%

Mentions

14

vs previous

no change

21% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Clio4 mentions
  2. MyCase3 mentions

Gemini

  1. Clio7 mentions
  2. QuickBooks4 mentions
  3. LawPay3 mentions

Claude

  1. Clio3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand23 Mar30 Mar20 Apr4 May18 May15 Jun6 Jul20 Jul3 Aug17 Aug31 Aug14 Sept28 Sept19 Oct
Clio14.9%14.5%18.8%16.9%15.9%12.7%17.1%17.1%18.3%15.3%12.2%18.2%12.4%16.9%
MyCase9.9%10.3%9.4%5.2%6.3%6.9%10.5%4.3%9.9%4.5%6.1%6.4%7.6%7.2%
LEAP2.5%1.7%3.1%no scanno scanno scan3.9%6.0%5.6%2.7%3.7%4.5%3.8%6.0%
Kira Systems5.0%5.1%4.7%3.9%3.2%2.0%3.9%6.0%4.2%2.7%4.9%6.4%2.9%4.8%
PracticePanther6.6%8.5%7.8%7.8%9.5%4.9%5.3%2.6%5.6%4.5%3.7%4.5%3.8%4.8%

Full ranking

Top 918 AI responses analysed in this snapshot
Places 1 to 5 of 9, by share of voice. The rest require unlocking.
#BrandSharevs previous
116.9%no change
27.2%no change
36.0%no data
44.8%no data
54.8%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

See the full ranking

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Who moved

Movements between the last two snapshots in Canada, across every published industry.

Biggest risers

  1. HubSpotMarketing agency tools · rank 4 → 2+2
  2. MagentoE-commerce platforms · rank 3 → 2+1
  3. Reynolds & ReynoldsDealership software (DMS) · rank 2 → 1+1
  4. WooCommerceE-commerce platforms · rank 4 → 3+1
  5. PIPEDACybersecurity platforms · rank 2 → 1+1

Biggest fallers

  1. WixE-commerce platforms · rank 2 → 4-2
  2. CDK GlobalDealership software (DMS) · rank 1 → 2-1
  3. SquarespaceE-commerce platforms · rank 6 → 7-1
  4. QuickBooksBusiness software (CRM & B2B SaaS) · rank 2 → 3-1

How these numbers are built: methodology