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AI Visibility Benchmark

Which Insurance software (insurtech) brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
312,256
models queried
3
latest snapshot
19 Oct

South America8 of 20 markets have data for Insurance software (insurtech)

14 of 15 industries have data in Peru

Showing Insurance software (insurtech) in Peru.

Brands AI names when someone asks about software for insurers and brokers (insurtech).

The ranking reflects those questions, not the industry as a whole.

Snapshot of 5 October 202618 AI responses analysed90 verified mentions

Share of voice

How Insurance software (insurtech) mentions are split in Peru.

  • EZLynx7.8% share of voice, 7 mentions
  • Guidewire7.8% share of voice, 7 mentions
  • HubSpot7.8% share of voice, 7 mentions
  • Salesforce7.8% share of voice, 7 mentions
  • Applied Epic6.7% share of voice, 6 mentions
  • Other brands62.2% share of voice, 56 mentions

Out of 90 verified brand mentions in this snapshot.

Industry leader

EZLynx

Insurance software (insurtech) · Peru

Share of voice

7.8%

Mentions

7

vs previous

no data

0% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

No data in this snapshot

Gemini

  1. Guidewire4 mentions
  2. HubSpot4 mentions
  3. Salesforce4 mentions

Claude

  1. Salesforce3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand23 Mar30 Mar8 Jun22 Jun6 Jul20 Jul10 Aug24 Aug7 Sept21 Sept5 Oct
EZLynx5.8%10.7%3.9%6.3%4.8%4.2%4.2%6.2%10.7%9.5%7.8%
Guidewire5.8%no scan9.2%4.2%no scan3.1%5.3%no scanno scan11.9%7.8%
HubSpot7.7%7.1%6.6%2.1%6.0%9.4%3.2%7.7%7.1%no scan7.8%
Salesforceno scanno scan3.9%5.3%8.3%6.3%6.3%no scan7.1%no scan7.8%
Applied Epic5.8%10.7%3.9%6.3%3.6%4.2%4.2%6.2%7.1%9.5%6.7%

Full ranking

Top 1018 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
17.8%no data
27.8%down 1
37.8%new
47.8%new
5Applied Epic6.7%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Peru, across every published industry.

Biggest risers

  1. TiendanubeE-commerce platforms · rank 4 → 2+2
  2. SEMrushMarketing agency tools · rank 2 → 1+1
  3. SlackBusiness software (CRM & B2B SaaS) · rank 3 → 2+1

Biggest fallers

  1. Vertex AIAI & MLOps platforms · rank 2 → 4-2
  2. PipedriveBusiness software (CRM & B2B SaaS) · rank 2 → 4-2
  3. AhrefsMarketing agency tools · rank 1 → 3-2
  4. WooCommerceE-commerce platforms · rank 2 → 3-1
  5. MoodleE-learning & course platforms (LMS) · rank 1 → 2-1

How these numbers are built: methodology