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AI Visibility Benchmark

Which Cybersecurity brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
277,815
models queried
3
latest snapshot
24 Aug

Europe19 of 20 markets have data for Cybersecurity

11 of 15 industries have data in Italy

Showing Cybersecurity in Italy.

Brands AI names when someone asks about cybersecurity platforms for companies without a dedicated team.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 10 August 202618 AI responses analysed119 verified mentions

Share of voice

How Cybersecurity mentions are split in Italy.

  • CrowdStrike6.7% share of voice, 8 mentions
  • Microsoft6.7% share of voice, 8 mentions
  • Large enterprises5.0% share of voice, 6 mentions
  • Ecosystem4.2% share of voice, 5 mentions
  • SMEs4.2% share of voice, 5 mentions
  • Other brands73.1% share of voice, 87 mentions

Out of 119 verified brand mentions in this snapshot.

Industry leader

CrowdStrike

Cybersecurity · Italy

Share of voice

6.7%

Mentions

8

vs previous

no change

13% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

No data in this snapshot

Gemini

  1. CrowdStrike6 mentions
  2. Ecosystem4 mentions
  3. Large enterprises4 mentions

Claude

  1. Microsoft3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand23 Mar30 Mar13 Apr27 Apr11 May25 May15 Jun29 Jun13 Jul27 Jul10 Aug
CrowdStrike5.1%5.6%21.5%9.8%11.5%12.5%13.0%16.5%8.0%16.4%6.7%
Microsoftno scanno scanno scanno scanno scanno scanno scanno scanno scanno scan6.7%
Large enterprisesno scanno scanno scanno scanno scanno scanno scanno scanno scanno scan5.0%
Ecosystemno scanno scanno scanno scanno scanno scanno scanno scanno scanno scan4.2%
SMEsno scanno scanno scanno scanno scanno scanno scanno scanno scanno scan4.2%

Full ranking

Top 1018 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
16.7%no change
26.7%new
35.0%new
44.2%new
54.2%new

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Italy, across every published industry.

Biggest risers

  1. Microsoft AzureAI & ML · rank 8 3+5
  2. HubSpotSaaS · rank 3 1+2
  3. Fatture in CloudSaaS · rank 5 3+2
  4. ShopifyE-commerce · rank 2 1+1
  5. Vertex AIAI & ML · rank 2 1+1

Biggest fallers

  1. Amazon SageMakerAI & ML · rank 1 4-3
  2. SatispayFinance · rank 1 3-2
  3. Magento (Adobe Commerce)E-commerce · rank 1 2-1
  4. PipedriveSaaS · rank 1 2-1

How these numbers are built: methodology