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AI Visibility Benchmark

Which Cybersecurity brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
277,815
models queried
3
latest snapshot
24 Aug

Europe19 of 20 markets have data for Cybersecurity

10 of 15 industries have data in Belgium

Showing Cybersecurity in Belgium.

Brands AI names when someone asks about cybersecurity platforms for companies without a dedicated team.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 17 August 202615 AI responses analysed147 verified mentions

Share of voice

How Cybersecurity mentions are split in Belgium.

  • CrowdStrike14.3% share of voice, 21 mentions
  • Microsoft8.2% share of voice, 12 mentions
  • Splunk6.1% share of voice, 9 mentions
  • Incident Response5.4% share of voice, 8 mentions
  • Microsoft Defender5.4% share of voice, 8 mentions
  • Other brands60.5% share of voice, 89 mentions

Out of 147 verified brand mentions in this snapshot.

Industry leader

CrowdStrike

Cybersecurity · Belgium

Share of voice

14.3%

Mentions

21

vs previous

no change

29% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. CrowdStrike4 mentions
  2. Incident Response3 mentions
  3. SentinelOne3 mentions

Gemini

  1. CrowdStrike12 mentions
  2. Microsoft6 mentions
  3. Orange Cyberdefense5 mentions

Claude

  1. CrowdStrike5 mentions
  2. Microsoft4 mentions
  3. Microsoft Defender4 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand23 Mar30 Mar1 Jun15 Jun29 Jun13 Jul3 Aug17 Aug
CrowdStrike7.3%8.0%17.9%7.7%9.6%12.4%8.5%14.3%
Microsoftno scanno scanno scanno scanno scanno scanno scan8.2%
Splunk8.1%6.2%4.8%2.6%6.6%5.8%3.4%6.1%
Incident Responseno scanno scanno scanno scan4.2%no scanno scan5.4%
Microsoft Defenderno scanno scan4.8%no scanno scanno scan2.6%5.4%

Full ranking

Top 1015 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
114.3%no change
2Microsoft8.2%new
36.1%no data
45.4%new
5Microsoft Defender5.4%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Belgium, across every published industry.

Biggest risers

  1. WixE-commerce · rank 4 3+1

Biggest fallers

  1. Amazon SageMakerAI & ML · rank 1 5-4
  2. Vertex AIAI & ML · rank 2 4-2
  3. Magento (Adobe Commerce)E-commerce · rank 3 4-1

How these numbers are built: methodology