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AI Visibility Benchmark

Is AI recommending your brand or your competitors?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.

AI responses analysed
277,815
models queried
3
latest snapshot
24 Aug

Global19 of 20 markets have data for Cybersecurity

Showing Cybersecurity in Global.

Brands AI names when someone asks about cybersecurity platforms for companies without a dedicated team.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 24 August 202615 AI responses analysed146 verified mentions

Share of voice

How Cybersecurity mentions are split in Global.

  • CrowdStrike17.1% share of voice, 25 mentions
  • SentinelOne9.6% share of voice, 14 mentions
  • Microsoft8.9% share of voice, 13 mentions
  • Splunk6.2% share of voice, 9 mentions
  • Microsoft Sentinel4.1% share of voice, 6 mentions
  • Other brands54.1% share of voice, 79 mentions

Out of 146 verified brand mentions in this snapshot.

Industry leader

CrowdStrike

Cybersecurity · Global

Share of voice

17.1%

Mentions

25

vs previous

no change

24% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. CrowdStrike7 mentions
  2. Check Point3 mentions
  3. Cisco3 mentions

Gemini

  1. CrowdStrike15 mentions
  2. SentinelOne9 mentions
  3. Microsoft7 mentions

Claude

  1. Microsoft4 mentions
  2. CrowdStrike3 mentions
  3. SentinelOne3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand16 Mar23 Mar30 Mar6 Apr20 Apr4 May18 May1 Jun8 Jun15 Jun22 Jun29 Jun6 Jul13 Jul20 Jul27 Jul3 Aug10 Aug17 Aug24 Aug
CrowdStrike12.7%14.2%12.4%10.7%15.4%19.8%13.1%12.2%13.2%16.1%3.6%15.6%11.6%20.4%15.4%5.8%21.1%14.3%19.5%17.1%
SentinelOne7.6%2.6%6.8%6.5%1.9%7.5%5.1%5.6%8.8%5.1%4.5%no scan5.5%12.0%3.6%3.3%7.3%5.0%9.4%9.6%
Microsoftno scanno scanno scanno scanno scanno scanno scanno scan5.7%no scanno scanno scanno scanno scanno scanno scanno scanno scanno scan8.9%
Splunk6.5%6.3%5.4%5.6%3.8%1.9%no scan3.3%4.4%5.5%2.7%4.6%6.1%2.8%6.1%2.5%5.5%5.6%no scan6.2%
Microsoft Sentinelno scan1.7%2.1%no scan1.9%no scanno scanno scan1.9%3.3%no scan1.8%4.5%1.4%3.2%no scan1.8%3.7%2.0%4.1%

Full ranking

Top 1015 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
117.1%no change
29.6%no change
38.9%new
46.2%new
5Microsoft Sentinel4.1%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Global, across every published industry.

Biggest risers

  1. CloudbedsTravel · rank 5 → 1+4
  2. WordPressPublishing · rank 3 → 1+2
  3. SlackSaaS · rank 5 → 3+2
  4. ZillowReal Estate · rank 4 → 2+2
  5. WixE-commerce · rank 5 → 4+1

Biggest fallers

  1. AhrefsAgencies · rank 1 → 4-3
  2. PipedriveSaaS · rank 2 → 5-3
  3. Google ClassroomEducation · rank 2 → 4-2
  4. GhostPublishing · rank 1 → 2-1
  5. WooCommerceE-commerce · rank 4 → 5-1

How these numbers are built: methodology