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AI Visibility Benchmark

Which Publishing & newsletter platforms brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
308,549
models queried
3
latest snapshot
19 Oct

Europe

9 of 15 industries have data in Netherlands

Showing Publishing & newsletter platforms in Netherlands.

Brands AI names when someone asks about content publishing and newsletter platforms for media.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 12 October 202618 AI responses analysed100 verified mentions

Share of voice

How Publishing & newsletter platforms mentions are split in Netherlands.

  • WordPress12.0% share of voice, 12 mentions
  • Ghost6.0% share of voice, 6 mentions
  • Drupal5.0% share of voice, 5 mentions
  • AMP4.0% share of voice, 4 mentions
  • Joomla4.0% share of voice, 4 mentions
  • Other brands69.0% share of voice, 69 mentions

Out of 100 verified brand mentions in this snapshot.

Industry leader

WordPress

Publishing & newsletter platforms · Netherlands

Share of voice

12.0%

Mentions

12

vs previous

no change

75% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Drupal4 mentions
  2. Joomla4 mentions
  3. TYPO34 mentions

Gemini

  1. WordPress4 mentions
  2. Ghost3 mentions
  3. Mollie3 mentions

Claude

  1. WordPress4 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand2 Mar16 Mar23 Mar30 Mar1 Jun15 Jun29 Jun13 Jul27 Jul10 Aug24 Aug14 Sept28 Sept12 Oct
WordPress8.2%13.0%17.4%18.0%7.8%11.4%13.8%9.3%8.8%8.3%15.3%12.0%11.1%12.0%
Ghost3.0%3.4%4.3%3.1%5.6%5.0%7.4%5.4%4.0%2.8%8.2%4.3%2.8%6.0%
Drupal7.5%14.3%15.5%15.5%3.3%5.0%5.3%3.1%4.0%5.5%4.1%6.5%4.2%5.0%
AMPno scanno scanno scanno scanno scanno scanno scanno scanno scanno scanno scanno scanno scan4.0%
Joomla2.6%10.6%12.4%11.8%3.3%2.9%2.1%2.3%2.4%2.8%4.1%5.4%4.2%4.0%

Full ranking

Top 1018 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
112.0%no change
26.0%no data
35.0%no data
44.0%new
54.0%no data

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Netherlands, across every published industry.

Biggest risers

  1. WooCommerceE-commerce platforms · rank 2 → 1+1

Biggest fallers

  1. ShopifyE-commerce platforms · rank 1 → 2-1

How these numbers are built: methodology