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AI Visibility Benchmark

Which Education brands does AI recommend?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name in this category.

AI responses analysed
277,815
models queried
3
latest snapshot
24 Aug

Europe

13 of 15 industries have data in Netherlands

Showing Education in Netherlands.

Brands AI names when someone asks about online learning platforms and LMS.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 10 August 202621 AI responses analysed120 verified mentions

Share of voice

How Education mentions are split in Netherlands.

  • Moodle7.5% share of voice, 9 mentions
  • Canvas6.7% share of voice, 8 mentions
  • Brightspace5.8% share of voice, 7 mentions
  • Blackboard4.2% share of voice, 5 mentions
  • Canvas LMS4.2% share of voice, 5 mentions
  • Other brands71.7% share of voice, 86 mentions

Out of 120 verified brand mentions in this snapshot.

Industry leader

Moodle

Education · Netherlands

Share of voice

7.5%

Mentions

9

vs previous

up 1

44% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Moodle5 mentions

Gemini

  1. Canvas LMS5 mentions
  2. TalentLMS3 mentions
  3. Totara3 mentions

Claude

  1. Canvas4 mentions
  2. Brightspace3 mentions
  3. Moodle3 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand16 Mar23 Mar30 Mar1 Jun15 Jun29 Jun13 Jul27 Jul10 Aug
Moodle16.3%15.1%17.6%10.3%7.7%9.3%8.3%5.2%7.5%
Canvas7.5%7.9%9.2%7.2%3.8%8.5%8.3%8.1%6.7%
Brightspace8.1%7.9%9.2%7.2%3.8%7.6%3.1%3.0%5.8%
Blackboard6.9%no scan4.6%3.1%5.1%3.4%2.1%4.4%4.2%
Canvas LMSno scanno scanno scan3.1%2.6%3.4%no scanno scan4.2%

Full ranking

Top 1021 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
17.5%up 1
26.7%down 1
35.8%no data
44.2%down 1
5Canvas LMS4.2%new

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Netherlands, across every published industry.

Biggest risers

  1. Amazon SageMakerAI & ML · rank 3 2+1

Biggest fallers

  1. MollieE-commerce · rank 4 6-2
  2. HubSpotSaaS · rank 1 2-1
  3. AhrefsAgencies · rank 2 3-1
  4. HiXHealthcare · rank 3 4-1
  5. Project44Logistics · rank 1 2-1

How these numbers are built: methodology