Is AI recommending your brand or your competitors?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.
- AI responses analysed
- 277,815
- models queried
- 3
- latest snapshot
- 24 Aug
Europe
Showing Finance in United Kingdom.
Brands AI names when someone asks about fintech platforms and payment processing.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How Finance mentions are split in United Kingdom.
- QuickBooks9.6% share of voice, 30 mentions
- Xero8.0% share of voice, 25 mentions
- Revolut7.1% share of voice, 22 mentions
- Stripe6.8% share of voice, 21 mentions
- Starling Bank4.5% share of voice, 14 mentions
- Other brands64.0% share of voice, 199 mentions
Out of 311 verified brand mentions in this snapshot.
Industry leader
QuickBooks
Finance · United Kingdom
Share of voice
9.6%
Mentions
30
vs previous
new
60% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- QuickBooks11 mentions
- Revolut9 mentions
- Curve7 mentions
Gemini
- Xero15 mentions
- QuickBooks13 mentions
- Revolut9 mentions
Claude
- QuickBooks6 mentions
- Stripe6 mentions
- Revolut4 mentions
Top 5 trend
Share of voice across the weekly snapshots.
The line breaks where no scan ran. We do not interpolate across weeks with no data.
View the series as a table
| Brand | 2 Mar | 16 Mar | 23 Mar | 30 Mar | 6 Apr | 13 Apr | 4 May | 18 May | 8 Jun | 15 Jun | 22 Jun | 29 Jun | 6 Jul | 13 Jul | 20 Jul | 27 Jul | 3 Aug | 10 Aug | 17 Aug | 24 Aug |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| QuickBooks | 4.6% | 5.1% | 4.5% | 5.9% | 4.3% | no scan | no scan | no scan | no scan | 2.6% | no scan | no scan | no scan | no scan | 4.2% | no scan | no scan | no scan | no scan | 9.6% |
| Xero | 3.3% | 7.1% | 7.2% | 7.1% | 6.5% | 6.2% | no scan | no scan | 3.7% | 5.2% | 4.1% | 3.9% | 5.7% | 3.2% | 4.2% | no scan | 3.4% | no scan | 2.4% | 8.0% |
| Revolut | 2.9% | 8.7% | 8.2% | 10.5% | 9.6% | 5.5% | 5.9% | 7.2% | 7.3% | 7.7% | 7.3% | 7.8% | 8.5% | 5.1% | 9.0% | 7.0% | 8.7% | 6.7% | 5.8% | 7.1% |
| Stripe | 3.3% | 6.4% | 8.9% | 7.0% | 6.7% | 6.8% | 5.9% | 4.3% | 7.3% | 3.9% | 5.5% | 7.8% | 6.6% | 6.1% | 7.2% | 6.2% | 6.0% | 9.5% | 5.8% | 6.8% |
| Starling Bank | 2.9% | 6.6% | 6.1% | 7.1% | 6.5% | 4.1% | 3.9% | 4.3% | 2.4% | 4.5% | 4.1% | 3.9% | 3.8% | 3.2% | 5.4% | 2.9% | 5.4% | 3.8% | 3.4% | 4.5% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 9.6% | 30 | 60% | new | |
| 2 | 8.0% | 25 | 48% | up 14 | |
| 3 | 7.1% | 22 | 41% | down 2 | |
| 4 | 6.8% | 21 | 52% | down 2 | |
| 5 | 4.5% | 14 | 71% | up 2 |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
Your brand missing from Finance, or slipping?
Run a free audit and see what AI finds when someone asks about your category.
Run your free auditWho moved
Movements between the last two snapshots in United Kingdom, across every published industry.
Biggest risers
- SalesforceSaaS · rank 14 → 4+10
- ZohoSaaS · rank 16 → 6+10
- SquareFinance · rank 12 → 7+5
- Google ClassroomEducation · rank 12 → 7+5
- Monday.comAgencies · rank 8 → 4+4
Biggest fallers
- ClickUpAgencies · rank 11 → 16-5
- PayPalFinance · rank 6 → 11-5
- LuminanceLegal · rank 4 → 9-5
- Magento (Adobe Commerce)E-commerce · rank 2 → 7-5
- EMIS WebHealthcare · rank 1 → 5-4
How these numbers are built: methodology