Is AI recommending your brand or your competitors?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.
- AI responses analysed
- 277,815
- models queried
- 3
- latest snapshot
- 24 Aug
Europe
14 of 15 industries have data in Germany
Showing Education in Germany.
Brands AI names when someone asks about online learning platforms and LMS.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How Education mentions are split in Germany.
- Moodle12.0% share of voice, 32 mentions
- EdTech6.8% share of voice, 18 mentions
- Kajabi4.5% share of voice, 12 mentions
- Thinkific4.1% share of voice, 11 mentions
- Ilias3.4% share of voice, 9 mentions
- Other brands69.2% share of voice, 184 mentions
Out of 266 verified brand mentions in this snapshot.
Industry leader
Moodle
Education · Germany
Share of voice
12.0%
Mentions
32
vs previous
no change
41% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- Moodle11 mentions
- EdTech6 mentions
- Kahoot!6 mentions
Gemini
- Moodle13 mentions
- Kajabi8 mentions
- Thinkific7 mentions
Claude
- Moodle8 mentions
- EdTech6 mentions
- Ilias4 mentions
Top 5 trend
Share of voice across the weekly snapshots.
The line breaks where no scan ran. We do not interpolate across weeks with no data.
View the series as a table
| Brand | 16 Mar | 23 Mar | 30 Mar | 6 Apr | 8 Jun | 22 Jun | 13 Jul | 27 Jul | 10 Aug | 24 Aug |
|---|---|---|---|---|---|---|---|---|---|---|
| Moodle | 24.7% | 22.4% | 24.4% | 20.9% | 17.1% | 13.5% | 12.4% | 12.2% | 15.8% | 12.0% |
| EdTech | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | no scan | 6.8% |
| Kajabi | no scan | no scan | no scan | no scan | no scan | no scan | no scan | 2.2% | 3.0% | 4.5% |
| Thinkific | 2.1% | 1.7% | no scan | 4.2% | no scan | no scan | no scan | 2.2% | no scan | 4.1% |
| Ilias | 11.7% | 12.9% | 9.8% | 10.0% | 7.7% | 4.2% | 4.1% | 4.4% | 5.9% | 3.4% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 12.0% | 32 | 41% | no change | |
| 2 | 6.8% | 18 | 28% | new | |
| 3 | 4.5% | 12 | 33% | no data | |
| 4 | 4.1% | 11 | 18% | new | |
| 5 | 3.4% | 9 | 67% | down 2 |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
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Run your free auditWho moved
Movements between the last two snapshots in Germany, across every published industry.
Biggest risers
- HubSpotAgencies · rank 8 → 4+4
- SalesforceSaaS · rank 6 → 3+3
- SistrixAgencies · rank 4 → 2+2
- PipedriveSaaS · rank 4 → 2+2
- Magento (Adobe Commerce)E-commerce · rank 2 → 1+1
Biggest fallers
- MatomoAgencies · rank 1 → 9-8
- BrevoAgencies · rank 7 → 14-7
- UdemyEducation · rank 2 → 8-6
- LexofficeSaaS · rank 2 → 7-5
- MLflowAI & ML · rank 2 → 7-5
How these numbers are built: methodology