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AI Visibility Benchmark

Is AI recommending your brand or your competitors?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.

AI responses analysed
277,815
models queried
3
latest snapshot
24 Aug

South America13 of 20 markets have data for Legal

12 of 15 industries have data in Argentina

Showing Legal in Argentina.

Brands AI names when someone asks about legal practice software for small firms.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 17 August 202621 AI responses analysed82 verified mentions

Share of voice

How Legal mentions are split in Argentina.

  • LexisNexis12.2% share of voice, 10 mentions
  • LexDoctor7.3% share of voice, 6 mentions
  • Westlaw7.3% share of voice, 6 mentions
  • AFIP6.1% share of voice, 5 mentions
  • DocuSign6.1% share of voice, 5 mentions
  • Other brands61.0% share of voice, 50 mentions

Out of 82 verified brand mentions in this snapshot.

Industry leader

LexisNexis

Legal · Argentina

Share of voice

12.2%

Mentions

10

vs previous

no data

20% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. LexisNexis4 mentions
  2. DocuSign3 mentions
  3. Westlaw3 mentions

Gemini

  1. LexDoctor5 mentions
  2. LexisNexis4 mentions
  3. AFIP3 mentions

Claude

No data in this snapshot

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand16 Mar23 Mar30 Mar6 Apr1 Jun22 Jun6 Jul20 Jul3 Aug17 Aug
LexisNexis8.6%7.0%7.2%6.3%3.0%no scan3.8%3.6%3.0%12.2%
LexDoctor3.5%3.7%3.6%2.9%7.6%5.2%8.7%6.0%3.0%7.3%
Westlaw2.7%2.1%2.0%1.6%no scanno scanno scanno scanno scan7.3%
AFIPno scanno scanno scanno scan7.6%5.2%no scanno scan6.9%6.1%
DocuSign11.0%12.2%11.0%11.5%4.5%3.9%2.9%6.0%8.9%6.1%

Full ranking

Top 1021 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
112.2%no data
27.3%no data
37.3%new
46.1%down 1
56.1%down 3

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in Argentina, across every published industry.

Biggest risers

  1. WooCommerceE-commerce · rank 3 2+1
  2. HubSpotSaaS · rank 2 1+1
  3. SabreTravel · rank 3 2+1

Biggest fallers

  1. ShopifyE-commerce · rank 2 3-1
  2. GhostPublishing · rank 2 3-1

How these numbers are built: methodology