Is AI recommending your brand or your competitors?
ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.
- AI responses analysed
- 277,815
- models queried
- 3
- latest snapshot
- 24 Aug
Europe
Showing AI & ML in United Kingdom.
Brands AI names when someone asks about platforms to build and deploy machine learning models.
The ranking reflects those questions, not the industry as a whole.
Share of voice
How AI & ML mentions are split in United Kingdom.
- Amazon SageMaker17.2% share of voice, 54 mentions
- Vertex AI14.3% share of voice, 45 mentions
- Google Cloud AutoML7.0% share of voice, 22 mentions
- Microsoft Azure Machine Learning7.0% share of voice, 22 mentions
- Weights & Biases6.1% share of voice, 19 mentions
- Other brands48.4% share of voice, 152 mentions
Out of 314 verified brand mentions in this snapshot.
Industry leader
Amazon SageMaker
AI & ML · United Kingdom
Share of voice
17.2%
Mentions
54
vs previous
no change
13% of its mentions appear in a favourable context.
Podium by model
The three models get the same questions. Where they differ is where the opportunity is.
ChatGPT
- Amazon SageMaker16 mentions
- Google Cloud AutoML12 mentions
- Microsoft Azure Machine Learning11 mentions
Gemini
- Amazon SageMaker22 mentions
- Vertex AI21 mentions
- Weights & Biases12 mentions
Claude
- Amazon SageMaker16 mentions
- Vertex AI16 mentions
- Google Cloud AutoML5 mentions
Top 5 trend
Share of voice across the weekly snapshots.
The line breaks where no scan ran. We do not interpolate across weeks with no data.
View the series as a table
| Brand | 16 Mar | 23 Mar | 30 Mar | 6 Apr | 13 Apr | 4 May | 18 May | 8 Jun | 15 Jun | 22 Jun | 29 Jun | 6 Jul | 13 Jul | 20 Jul | 27 Jul | 3 Aug | 10 Aug | 17 Aug | 24 Aug |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Amazon SageMaker | 10.6% | 2.6% | 4.6% | 7.0% | 7.3% | 14.3% | 3.2% | 3.6% | 18.2% | 7.8% | 8.3% | 8.8% | 9.9% | 9.4% | 9.4% | 5.9% | 14.9% | 14.1% | 17.2% |
| Vertex AI | no scan | no scan | no scan | no scan | 2.4% | no scan | 4.0% | 7.9% | 15.8% | 7.8% | 5.5% | 7.1% | 10.2% | 9.4% | 7.6% | 10.9% | 11.2% | 12.2% | 14.3% |
| Google Cloud AutoML | no scan | 1.8% | no scan | 2.0% | 1.6% | 2.2% | no scan | 5.8% | 6.1% | no scan | no scan | 7.1% | 7.4% | 7.0% | no scan | no scan | 6.7% | 3.4% | 7.0% |
| Microsoft Azure Machine Learning | 9.6% | 5.8% | 7.1% | 7.3% | 15.4% | 20.9% | 4.0% | 6.1% | 4.2% | 4.4% | 2.8% | 5.3% | 4.2% | 9.4% | 5.6% | 5.9% | 6.0% | 5.9% | 7.0% |
| Weights & Biases | 5.3% | no scan | 2.2% | 2.2% | 2.4% | 3.3% | 2.4% | 3.2% | 5.5% | 3.4% | 2.8% | 7.1% | 3.2% | 5.5% | 4.2% | 2.5% | 4.5% | 3.4% | 6.1% |
Full ranking
| # | Brand | Share | Mentions | Positive tone Percentage of mentions in a favourable context | vs previous |
|---|---|---|---|---|---|
| 1 | 17.2% | 54 | 13% | no change | |
| 2 | 14.3% | 45 | 42% | no change | |
| 3 | 7.0% | 22 | 23% | up 3 | |
| 4 | 7.0% | 22 | 32% | down 1 | |
| 5 | 6.1% | 19 | 58% | up 3 |
new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.
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Movements between the last two snapshots in United Kingdom, across every published industry.
Biggest risers
- SalesforceSaaS · rank 14 → 4+10
- ZohoSaaS · rank 16 → 6+10
- SquareFinance · rank 12 → 7+5
- Google ClassroomEducation · rank 12 → 7+5
- Monday.comAgencies · rank 8 → 4+4
Biggest fallers
- ClickUpAgencies · rank 11 → 16-5
- PayPalFinance · rank 6 → 11-5
- LuminanceLegal · rank 4 → 9-5
- Magento (Adobe Commerce)E-commerce · rank 2 → 7-5
- EMIS WebHealthcare · rank 1 → 5-4
How these numbers are built: methodology