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AI Visibility Benchmark

Is AI recommending your brand or your competitors?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.

AI responses analysed
0
models queried
3
latest snapshot
7 Sept

North America

Showing E-commerce platforms in United States.

Brands AI names when someone asks about platforms to build and run an online store.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 31 August 202639 AI responses analysed354 verified mentions

Share of voice

How E-commerce platforms mentions are split in United States.

  • Shopify17.8% share of voice, 63 mentions
  • WooCommerce9.6% share of voice, 34 mentions
  • BigCommerce8.8% share of voice, 31 mentions
  • Magento (Adobe Commerce)7.9% share of voice, 28 mentions
  • Amazon6.8% share of voice, 24 mentions
  • Other brands49.2% share of voice, 174 mentions

Out of 354 verified brand mentions in this snapshot.

Industry leader

Shopify

E-commerce platforms · United States

Share of voice

17.8%

Mentions

63

vs previous

no change

71% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Shopify22 mentions
  2. Magento (Adobe Commerce)19 mentions
  3. Squarespace5 mentions

Gemini

  1. Shopify25 mentions
  2. BigCommerce13 mentions
  3. Amazon12 mentions

Claude

  1. Shopify16 mentions
  2. WooCommerce10 mentions
  3. Amazon4 mentions

Top 5 trend

Share of voice across the weekly snapshots.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand2 Mar9 Mar16 Mar23 Mar30 Mar6 Apr13 Apr27 Apr11 May25 May1 Jun8 Jun15 Jun22 Jun29 Jun6 Jul13 Jul20 Jul27 Jul3 Aug10 Aug17 Aug24 Aug31 Aug
Shopify11.1%15.5%16.6%15.8%16.2%16.3%14.9%12.7%14.4%13.1%14.3%10.5%17.8%12.0%11.9%15.1%16.8%14.6%12.2%13.2%13.8%12.9%15.3%17.8%
WooCommerce8.5%12.7%13.3%12.6%12.8%13.5%12.0%11.4%12.5%10.3%11.7%8.9%10.9%8.2%6.8%10.3%8.8%10.7%7.6%8.5%9.0%7.9%9.2%9.6%
BigCommerce11.3%13.7%14.2%13.8%13.7%13.7%15.4%13.9%14.4%15.0%14.3%10.5%8.9%9.6%10.2%9.9%14.6%8.7%8.2%9.3%10.1%6.5%9.2%8.8%
Magento (Adobe Commerce)16.1%16.1%15.6%16.0%15.0%15.8%15.4%11.4%5.8%15.9%10.4%19.4%10.9%19.2%16.9%9.1%8.8%11.7%9.6%16.3%13.1%5.8%3.1%7.9%
Amazonno scan0.8%1.1%0.8%1.2%0.8%no scanno scanno scanno scan3.9%2.6%5.9%3.4%no scan2.6%5.1%no scan1.7%no scan1.5%3.6%7.6%6.8%

Full ranking

Top 1039 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
117.8%no change
29.6%up 1
38.8%down 1
47.9%no data
56.8%down 1

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

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Who moved

Movements between the last two snapshots in United States, across every published industry.

Biggest risers

  1. Vertex AIAI & MLOps platforms · rank 3 → 1+2
  2. SalesforceBusiness software (CRM & B2B SaaS) · rank 3 → 1+2
  3. CernerClinic & digital health software · rank 3 → 1+2
  4. SEMrushMarketing agency tools · rank 2 → 1+1
  5. WooCommerceE-commerce platforms · rank 3 → 2+1

Biggest fallers

  1. Monday.comMarketing agency tools · rank 5 → 20-15
  2. QuickBooksBusiness software (CRM & B2B SaaS) · rank 1 → 6-5
  3. SentinelOneCybersecurity platforms · rank 2 → 5-3
  4. EpicClinic & digital health software · rank 1 → 3-2
  5. HubSpotMarketing agency tools · rank 1 → 3-2

How these numbers are built: methodology