Skip to main content
AI Visibility Benchmark

Is AI recommending your brand or your competitors?

ChatGPT, Gemini and Claude are the new discovery channel. Every week we measure which brands they name across 15 industries and 20 markets.

AI responses analysed
0
models queried
3
latest snapshot
7 Sept

Europe

10 of 15 industries have data in Italy

Showing E-commerce platforms in Italy.

Brands AI names when someone asks about platforms to build and run an online store.

The ranking reflects those questions, not the industry as a whole.

Snapshot of 24 August 202621 AI responses analysed224 verified mentions

Share of voice

How E-commerce platforms mentions are split in Italy.

  • Shopify10.3% share of voice, 23 mentions
  • Magento (Adobe Commerce)9.8% share of voice, 22 mentions
  • PrestaShop8.0% share of voice, 18 mentions
  • WooCommerce7.6% share of voice, 17 mentions
  • Payment Gateways4.9% share of voice, 11 mentions
  • Other brands59.4% share of voice, 133 mentions

Out of 224 verified brand mentions in this snapshot.

Industry leader

Shopify

E-commerce platforms · Italy

Share of voice

10.3%

Mentions

23

vs previous

no change

74% of its mentions appear in a favourable context.

Podium by model

The three models get the same questions. Where they differ is where the opportunity is.

ChatGPT

  1. Magento (Adobe Commerce)9 mentions
  2. BigCommerce7 mentions
  3. PrestaShop7 mentions

Gemini

  1. Shopify9 mentions
  2. Satispay8 mentions
  3. Scalapay8 mentions

Claude

  1. Shopify7 mentions
  2. Magento (Adobe Commerce)6 mentions
  3. WooCommerce5 mentions

Top 5 trend

Share of voice across the weekly snapshots.

The line breaks where no scan ran. We do not interpolate across weeks with no data.

View the series as a table
Share of voice for the top five brands in each weekly snapshot. Empty cells are weeks with no scan.
Brand2 Mar9 Mar16 Mar23 Mar30 Mar13 Apr27 Apr11 May25 May15 Jun29 Jun13 Jul27 Jul10 Aug24 Aug
Shopify13.2%16.4%16.5%17.6%18.8%16.9%13.2%16.2%11.6%10.3%11.7%13.0%10.8%13.8%10.3%
Magento (Adobe Commerce)18.4%17.2%14.8%14.3%21.8%14.3%12.1%17.2%10.7%8.0%11.0%11.6%11.8%12.5%9.8%
PrestaShop2.2%12.7%11.7%12.6%14.7%13.6%9.9%10.1%7.1%5.7%7.1%5.8%6.7%8.6%8.0%
WooCommerce10.5%15.5%16.0%15.4%17.6%13.6%13.2%16.2%10.7%8.6%7.1%9.4%9.7%10.5%7.6%
Payment Gatewaysno scanno scan1.5%no scanno scan2.6%3.3%4.0%no scan5.7%no scanno scanno scanno scan4.9%

Full ranking

Top 1021 AI responses analysed in this snapshot
Places 1 to 5 of 10, by share of voice. The rest require unlocking.
#BrandSharevs previous
110.3%no change
29.8%no change
38.0%up 1
47.6%down 1
54.9%new

new: was not in the previous snapshot's ranking. no data: it moved, but on too few mentions to measure with confidence. Neither means the brand held still.

See the full ranking

Leave your email to unlock places 6 to 10, plus the weekly benchmark.

Your brand missing from E-commerce platforms, or slipping?

Run a free audit and see what AI finds when someone asks about your category.

Run your free audit

Who moved

Movements between the last two snapshots in Italy, across every published industry.

Biggest risers

  1. NexiFintech, payments & accounting · rank 6 2+4
  2. Amazon SageMakerAI & MLOps platforms · rank 4 2+2
  3. PrestaShopE-commerce platforms · rank 4 3+1
  4. StripeFintech, payments & accounting · rank 2 1+1
  5. DoceboE-learning & course platforms (LMS) · rank 3 2+1

Biggest fallers

  1. BigCommerceE-commerce platforms · rank 6 10-4
  2. WooCommerceE-commerce platforms · rank 3 4-1
  3. AhrefsMarketing agency tools · rank 2 3-1
  4. SatispayFintech, payments & accounting · rank 3 4-1
  5. Fatture in CloudBusiness software (CRM & B2B SaaS) · rank 3 4-1

How these numbers are built: methodology